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CloverAchievers Aims to Help Small Business Punch Above Its Weight

Welcome to Clover, the cloud-based payments platform from FirstData. Clover just announced a new initiative called CloverAchievers. Check out this contest designed to reward business owners who are striving to grow beyond the status quo. CloverAchievers Contest All different types of small businesses may enter the contest. Consider entering whether you own a restaurant, retail […]

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Jackie’s Cookie Connection Crumbles Under the Weight of Considerable Debt

Einladung_zum_Essen / Pixabay California based snack company, Jackie’s Cookie Connection, was in financial turmoil. Owner Rachel Galant started Jackie’s Cookie Connection in 2016 using her mother’s cookie recipe. The company had lost $3.6 million since there inception and their business lenders were putting significant pressure on Rachel and her staff to recoup their funds. Unsure

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WW is Weight Watchers Reimagined as a Technology Experience Company

The CEO of WW (formerly Weight Watchers) described the company as a ‘technology experience company’ with an incredible human-centric overlay. In September 2018 Weight Watchers announced their rebranding to WW in order to make it clear that they are digitally relevant and focused on health and wellness, not just losing weight. Mindy Grossman, CEO of

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Visually understanding your site structure and external link weight impact

They say a picture is worth a thousand words — and wow, are they correct! Today, I’m going to illustrate powerful ways to visualize your site structure, specifically as it relates to pages that acquire incoming links; however, we’ll also discuss other applications of this technique using analytics metrics or other third-party data. There are

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What Good Email Marketing and Weight Watchers Have in Common

Pexels / Pixabay Weight Watchers tops the U.S. News & World Report ranking of best diets each year and with good reason: the program promotes a balanced diet that lets the person eat whatever they want, when they want, within reason. Unlike many ‘one-size-fits-all’ fad diets – most of which exclude entire food groups (such

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