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As Reddit Broadens its Appeal, What’s the ‘Ask’ for Marketers? : marketing

As Reddit Broadens its Appeal, What’s the ‘Ask’ for Marketers? : marketing

IMHO: unless you’re doing something super involved such as an AMA live, “normal” ads(sponsored posts?) aren’t going to see a positive roi. From an external advertising agency perspective I will need to have FULL client involvement to wisely spend dollars here. (Please tell me a different opinion, I’d love to chat) Ok, having said that

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What’s The Most Challenging Thing About Hotel SEO? Talking About Hotel SEO

Like a rumor of bed bugs that goes viral, Search Engine Optimization or SEO has haunted hotel marketers since the beginning of digital marketing. How do we rank better in search results? How do we get more site traffic with no media budget? The answers to these questions are ever-changing and, every year, they get

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Beyond the cookie: What’s next for attribution?

Now that third party cookies are on death watch, there are many questions arising about post-cookiepocalpyse marketing. Among them, what happens to attribution and what current or future methodologies will take their place? To better understand the challenge of attribution going forward, we asked a range of marketing and martech executives to comment on replacement

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