Wider

With Marketo mega-deal, Adobe’s reach just got a whole lot wider

Adobe’s image for its Sensei AI layer. With the announcement Thursday that Adobe is buying Marketo, the world of major marketing platforms looks different. “This deal,” wrote IDC research director Gerry Murray and program vice president Melissa Webster in a blog post today, “solidifies Adobe’s position as the market leader in marketing campaign management.” “The …

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Facebook Announces Another Music Partnership, Enabling Wider Music Sharing

After, reportedly, months of negotiations on music rights, Facebook has announced a range of new agreements in recent weeks, with deals now in place to enable sharing of music content from Universal and Sony, which will be added as part of Facebook’s new ‘Sound Collection’ audio library. And now, Facebook’s added another set of tracks …

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