Word

The One Word You Need to Say to Move Your Business Forward This Year

by Marshall Martin Think back with me for a moment. In your business, how often did you say no in the past year? I’m willing to bet it was more than the amount of times you said yes. As work forces lean out, but the economy continues to prosper, I’ve found, through my experience coaching, …

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Richard Branson Says This 1 Word Will Give You an Extraordinary Life

Richard Branson has a nickname among employees at his Virgin empire–“Doctor Yes.” He got that nickname because of how often he says “yes” to things. Saying that one word as often as you can, especially to things that frighten you can make all the difference. “Even if I have no idea where I’m going or how …

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How critical is digital word of mouth for your business?

Chart of the Day: Understanding word of mouth in the digital age Word of mouth has always been a powerful method of marketing. Yet, marketers often struggle to make the most of this avenue. As with other areas of marketing, word of mouth, too, is becoming increasingly digital. According to AdWeek, 92% of consumers trust recommendations …

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Generate Leads, Sales, & Word of Mouth

What do Time magazine, Shape magazine, and successful blog-to-book authors have in common? They’ve all embraced the power of issuing a bold challenge to grow their audiences. Yes, I’m talking about the concept of a list building challenge.  It’s the simple strategy of bringing people together to reach a common goal, and has led to… …

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