Word

Google right to be forgotten, Google Word Coach game & German ruling

Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and […]

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Google Word Coach, a fun word game in the search results

Google has added a new feature named Google Word Coach to the Google dictionary and translate boxes within web search for non-English searchers. When you do a search that triggers a dictionary or translate box, Google may show you this Word Coach that helps you “expand English-language vocabulary in a fun and engaging way,” a

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This $500 Million Company Still Uses Word of Mouth Marketing. Here’s Why You Should, Too

Do sharks ever stop swimming? Probably not, right? But for one reason or another, some of us just stop working hard once we learn enough to do ok in business. Listen, if you want to be truly successful in growing your business, you never stop learning from the best in your industry.  That’s why I see myself as a

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3 Word of Mouth Marketing Techniques That Could Explode Your Growth

Do you want more people to recommend your products? Would you like to maximize word of mouth marketing? According to a Nielsen, the most trusted promotional content format is “Recommendations from people I know,” at 83%. Branded websites come in second at 70%, and consumer opinions rank third at 66%. This makes complete sense when

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The One Word You Need to Say to Move Your Business Forward This Year

by Marshall Martin Think back with me for a moment. In your business, how often did you say no in the past year? I’m willing to bet it was more than the amount of times you said yes. As work forces lean out, but the economy continues to prosper, I’ve found, through my experience coaching,

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How critical is digital word of mouth for your business?

Chart of the Day: Understanding word of mouth in the digital age Word of mouth has always been a powerful method of marketing. Yet, marketers often struggle to make the most of this avenue. As with other areas of marketing, word of mouth, too, is becoming increasingly digital. According to AdWeek, 92% of consumers trust recommendations

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