It’s always a good idea for a business to listen to its customers – and for this reason our Digital Decoded seminars this year are going to focus on SEO. We claimed success last year with our Digital Decoded seminars, when over 300 delegates attended venues in Norfolk, Suffolk and London to hear our […]
If you told me ten years ago that I would be writing a guide on hashtagging, I would most likely have laughed in your face. (Sorry!). To think of how far the hashtagging world has come in the last few years is mesmerizing… I can still remember when I first came across the foreign concept
The Last Guide to Instagram Hashtags You’ll Ever Need Read More »
Print newsrooms are shrinking. Just last month, the Cleveland Plain Dealer laid off a third of its unionized news staff. According to Pew Research, from 2008 to 2017, newsroom employment in the U.S. dropped by 23%. It’s looking more and more bleak for the news that runs in black and white. Despite these developments, television
5 Surprising Things You’ll Gain From a Media Training Session Read More »
Many of the announcements to come out of Google Marketing Live this year enable advertising across multiple Google properties. One of the few specifically search-centric announcements is the arrival of gallery ads. Google has been testing gallery ads for a few months — we first reported on them in February. They will be rolling out
Product descriptions, when written well, prove incredibly powerful. They improve organic search rankings for ecommerce sites. And ultimately help sell more products. You’ll find proof of the importance of great product descriptions. Just check the marketing statistics of Overstock.com. The internet retailer witnessed an 84% increase in organic traffic following a campaign to optimize its
11 Tricks about Writing a Great Product Description You’ll Wish You Knew Earlier Read More »
With the holiday season rush coming to a close, it’s time for business owners around the world to revamp their digital marketing strategies. The first order of business? Optimizing your SEO. Let’s face facts: If Google doesn’t know who you are, no one does. Every business owner wants their business to be an online authority in
The Six-Step SEO Checklist You’ll Need To Dominate 2019 Read More »
One of the pleasures I have in traveling the country speaking to thousands of business owners is hearing many of their challenges. Of course the desire to get more customers and keep the ones they already having buy more is ONE big challenge. However, I also hear from business owners who are FRUSTRATED in growing
Thinking About Whether Being a Business Owner is for You? 9 Skills You’ll Need Read More »
Americans spent more money than the combined GDP of 39 countries on their pets in 2018, which was a whopping $72 billion. With such a big market, it is easy to see the big opportunities in the business of all things canine. A new infographic presented by TruDog and developed by NowSourcing titled, “The Business
You’ll Bark When You See the Potential in Dog Business Opportunities Read More »
Mobile marketing in B2B is evolving at a great pace – thanks to the changing expectations of younger buyers and the advanced marketing technologies. The way we consume the content has changed drastically as a result – data analysis from Google revealed that 72%of mobile users preferred mobile-friendly websites. Additionally, the average adult spends more than
6 B2B Mobile Marketing Trends You’ll Want to Pay Attention to in 2019 Read More »
Subscribers to our daily newsletters noticed last week a dramatic change in the content we email to our audience daily. For us, it represents a shift in how we are approaching the medium, which is becoming more crowded than ever as media brands, marketers and your chain-letter-loving uncle all compete for precious attention in your inbox. For
Why we updated Search Engine Land’s newsletter (and why we think you’ll love it) Read More »
