Younger

Latest Pew Research Data Shows Snapchat Continues to Maintain Hold on Younger Audiences

Facebook remains the leading social media platform by a significant margin, but younger users are also turning to Snapchat and Instagram at very high rates. This the top line finding in the latest Pew Research social media report – Pew surveyed more than 2000 U.S. adults (aged 18 or over) in January to get a […]

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Facebook is on the decline for Gen Z and younger Millennials, but why?

Is the rise of online bullying and hate / fake news putting the younger generation off interacting on Facebook? Recent figures have shown that Facebook’s monthly active users between 12-24-years old have decreased, but why are the younger generations moving away from Facebook in preference for other social platforms available? Whilst Facebook constantly dominates global

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Facebook Launches ‘Messenger Kids’ to Connect Younger Users to Online Chat

I’m not exactly sure how to feel about this one. Facebook has announced that they’re launching a new Messenger Kids app which will enable youngsters under the age of 13 to communicate with friends online. There are two sides of the coin here. On one, there’s the negative – Facebook’s merely seeking to embed itself

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Younger Users are Leaving Facebook – Here’s What to Do

At least once a year, a new study is released which shows that younger users are abandoning Facebook at a rapid rate, and suggests, in summary, that Facebook is slowly but surely going to become obsolete. However, with 2 billion users and counting, Facebook’s reported a 71% increase in profit year-over-year. It’s not likely to be going anywhere anytime

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