The success of your blog rests on your landing pages. Also referred to as sales pages or money pages, their main goal is to convert visitors. Whether your purpose is to increase your email list, turn visitors into customers, or any goal that requires your audience to commit to your desired action, your landing page must fulfill it. It’s okay if your landing page isn’t converting the way you want it to. What’s important is what you do once finding out that you can improve your landing page conversion rate.
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