audience engagement

Live Streaming Videos: The Most Powerful Way to Share Content

Ready, set, action! Live streaming videos are taking a leading place as one of the most powerful tools to share content and reach a broader audience both for individuals and businesses. Recent research reveals that 80% of the respondents would rather watch a live video of a given brand than read a blog post and 43% […]

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Actionable Tips for Engaging Websites that Convert More Traffic

This transcript has been edited for length. To get the full measure, listen to the podcast. Michelle Huff: Andy, can you tell us more about yourself and Orbit Media Studios? Andy Crestodina: I’m the cofounder of Orbit. We’re here in Chicago. And Orbit is a web design company. We do just one thing: web design

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12 Simple Ways to Boost the Audience Engagement Level of Your Blog

Getting people to find your blog is only one side of the story. Keeping them for a while is another side of it. While increasing the visibility of your blog and making it easy for people to find is a tedious task, the saddest part comes when that visitor you worked so hard to earn,

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11 Companies That Are Killing It with Their Digital Marketing Campaigns

In the ever-changing landscape of digital marketing, it can be hard to truly examine what works—and more importantly, what doesn’t. A great place to start is by looking at the brands at the forefront of the digital marketing world and analyze what worked for them. There is no need to reinvent the wheel. However, there is

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5 Steps to More Creative and Effective Social Media Campaigns

Are you experiencing a creative drought? Or are you bursting with creative ideas for your social media campaigns, but stumped about ways to validate these ideas? Here are five ways you can come up with more creative campaigns to achieve your business goals today, no matter where you are in the campaign planning process. 1.

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