Words sell your wares online… it’s true! Even if you load your website with images and rely on a high-res Instagram account, you still need well-written captions and concise CTAs. Create a website minus any copy and see what happens. I bet Google spiders won’t crawl your pages. Your website won’t rank well in SERPs. And traffic […]
5 Powerful Writing Books For Mastering The Art of Web Copywriting Read More »
If you invest time in creating high-quality content, you want it to get shared far and wide. Few things are more rewarding than seeing your work catch fire across the web. If you’re blogging for business purposes, getting your content spread can play a major role in growing your business. So what do you think
Why your social media audience is critical for content marketing Read More »
As a professional blogger, you undoubtedly know the importance of hard work to make your blog posts compelling and informative for your readers. Perhaps, you have already taken all the primary steps for promoting it, from publishing updates, to sharing on social media platforms such as Facebook and Twitter. If you are still facing a lack
7 Effective Tactics for Promoting Content When It’s Fresh Off The Press Read More »
Whoa. This is a bold statement, but hear me out. I have been earning a living from search engine optimization for over 12 years and I’ve tried every tactic at one time or another. Ever since Google started dropping algorithmic bombs around 2011 (think Panda, Penguin, and so on), SEO industry behavior has changed. Most
10 Reasons Podcast Guesting is the #1 Killer Content Marketing Tactic of All Time Read More »
October 2nd, 2017 When it comes to content marketing, have you been slow getting out of the starting gate? Or are you struggling to keep up with larger competitors that crank out tons of content? It’s not an enviable position, but all is not lost. You’re still in the race—if you take the right approach
Here’s How Much Your Content Marketing Goals Matter Read More »
2018 B2B Content Marketing Trends [Research] With one or more devices within arm’s reach ready to deliver information it’s no surprise B2B content marketing continues to be core to business success. If you’re a B2B marketer, I’m sure you get it because 91% of B2B respondents use content marketing according to 2018 B2B Content Marketing Trends Research
How To Use 2018 B2B Content Marketing Trends To Improve Results Read More »
It seems like a small selection of tools just keeps traveling from article to article these days. Opening a freshly-published article on a popular blog, I feel like I’ve already read it, because I know all the listed tools. To celebrate “undercover” tools in the marketing industry, I picked six tools I use which I
6 lesser known tools to power your content marketing Read More »
You feel misguided. When you started your blog, you thought you could just follow in the footsteps of your favorite blogger, right? Just publish great content and maybe spend some time on social media and you thought the readers would come. But in reality, you find yourself grinding. You stay up late after your 9-5
8 Old-School Blogging Tactics That No Longer Work • Smart Blogger Read More »
Content is more important than ever. Research from the Content Marketing Institute reveals that at least 55% of companies will increase their content marketing budget this year. Whether you’re a writer looking for established outlets to spread the word, or you’re a guest blogger looking to promote your brand and get traffic, you can get
20 Amazing Sites That Will Pay You $100+ Per Article Read More »
Surviving in the world of online content is no easy feat. Thriving in this world is a Herculean task, and each success has the rest of us wondering how and why. It seems impossible, yet it happens. When it comes to going viral, the Pareto principle (also known as the 80-20 Rule) is an extremely
The Not-So-Special Story Behind How To Go Viral Read More »
