Twilio’s success is driven by its unique platform business model where its products are provided to developers based on usage. Companies only pay for what they use with no contracts required and they billed based on whatever is the fundamental value driver of the product they are using. Recently, Jeff Lawson, Twilio CEO, discussed their […]
Twilio’s Unique Platform Business Model Drives It’s Success Read More »
Slack Technologies CEO Stewart Butterfield was recently interviewed on “Bloomberg Studio 1.0” where he discussed the likelihood that Slack will continue to grow and dominate messaging and workplace efficiency: Slack’s Enormous Growth and Future Goals We’re unbounded in terms of opportunity and we’re unbounded in terms of resources. The market is just way bigger than
Slack Will Be Even More Useful in the Future Read More »
Adobe has now integrated their artificial intelligence platform Adobe Sensei into Photoshop and most of their creative products. “Adobe Sensei is an AI and machine learning platform that deeply understands how our users work and delivers a lot of simple workflow that makes that magical moment happens in any of our applications,” noted Abhay Parasnis, CTO
How Adobe is Using AI to Transform the Customer Experience Read More »
Amazon Founder and CEO Jeff Bezos recently talked about why Amazon is so successful, what he looks for when buying companies and how the business miracle of AWS came about. Here are some key excerpts from his Q&A at The Economic Club Of Washington: The secret sauce of Amazon, the number one thing that has
Inside the Mind of Jeff Bezos as He Reveals the Secret Sauce of Amazon Read More »
Bill McDermott, who went from teenage deli owner to SAP SE Chief Executive Officer, recently gave an inspirational talk about how focusing on the customer is the most important thing for any business to succeed. Below is a brief excerpt: I came to the clear conclusion that there’s a perfect correlation between winners having dreams and accomplishing
Focus on One Thing and One Thing Only… The Customer Read More »
The Internet exists to collect your data. We all should realize that everything we do is recorded into huge data sets in order for advertisers to target us better, for online stores to sell us stuff more effectively and for government agencies to know what we are up to. That’s why the Intenet attracts investors
We Are Simply a Pawn of The Internet Business Model: Data Collection Read More »
Experiential advertising is the talk of the advertising industry because it combines search, social, and digital with the human senses of sight, hearing, smell, taste, and touch in order to form marketing connections organically. It’s thought that these organic connections will create memorable and impactful experiences that will build true brand loyalty that won’t easily
Experiential Advertising – Where Live Advertising is Exploding Read More »
“Ecommerce is essentially digital disruption,” says David Spitz, ChannelAdvisor CEO, at the recent Retail (R)evolution 2018 conference. “If you are a brand or retailer and you are in that supply chain, or flow of commerce, digital disruption for ecommerce is like what Netflix did to Blockbuster. There’s a lot of retail disruption. The alternative of being able
Brands Are Waking Up to the Inevitable of Selling on Amazon Read More »
Recently, at the IAB Digital Summit 2018 in Johannesburg, South Africa, Carmen Murray, Founder of Boo-Yah! spoke about the power of mobile for the connected marketer. Here’s are some key takeaways: Mobile has Superpowers It’s the enabler and the catalyst of change, it is the glue that binds everything together. If you look at the
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At the recent Enterprise World 2018 Conference, Stephen Ludlow, VP of Product Marketing at OpenText, spoke about the 4 strategies for content management success. He emphasized that there is actually a shift to content services from Enterprise Content Management. This is because ECM was mostly looked at as the lead application and content services represents
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