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Making Your Money Count: 7 Effective Social Media Advertising Tips

Making Your Money Count: 7 Effective Social Media Advertising Tips According to Hootsuite’s Global State of Digital in 2019 report, there are 3.484 billion social media users worldwide. This number keeps growing each year by 9 percent. With the rise of social networks, it’s becoming harder than ever to put your content out there and reach potential customers. Algorithms

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Instagram Shifts into Augmented Reality Heavyweight with Spark AR

Instagram Shifts into Augmented Reality Heavyweight with Spark AR by Guest | October 10, 2019 Spark AR is now unlocked for brands worldwide to create head-turning experiences for their audiences. Instagram is on its way from existing as an aesthetically-pleasing way to catch up with friends, to transforming into a full-fledged augmented reality powerhouse. By

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600,000 GPS Trackers are Using the Default “123456” Password

600,000 GPS Trackers are Using the Default “123456” Password At least 600,000 GPS trackers manufactured by a company in China are using the default “123456” password, according to researchers at cyber-security firm Avast. The researchers say that the default password makes it easy for hackers to hijack user accounts. Once hijacked, they can spy on

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5 Ways to Use Social Media to Improve Customer Retention

5 Ways to Use Social Media to Improve Customer Retention Customers are the center of all businesses, which is why most companies have strategies regarding customer retention that involve strengthening relationships. While there are many ways to work on customer relationships, one of the most effective is to go where the customers are—social media. Social

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Over 40 and Thinking About Switching to a Career in Digital Media? It’s Easier Than You Think

Over 40 and Thinking About Switching to a Career in Digital Media? It’s Easier Than You Think Careers in digital media are often seen as the domain of the younger “born-with-a-cell phone-in-hand” millennial generation than older employees who may be considered less tech-savvy. However, a career in digital media isn’t out of reach for the

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