Paid search display network

How to set up scripts to better target ads on Google Display Network

Where to place your online ads: How to use scripts to filter your ad placements to select the most effective This article is useful for those who would like to place advertisements on sites across the Internet, e.g. on YouTube, forums, mobile apps, and sites devoted to a similar subject. When you are using different […]

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Google Ads conversion rate averages by industry

Chart of the day: A comparison of the effectiveness of paid search marketing contrasting Google’s search network with the display network This chart gives an update to historical data on conversion rates in Google Ads from the Google Ads management platform Wordstream. It’s part of new benchmarking paid search marketing mobile statistics by industry. If you’re considering

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How link retargeting technology is making waves in 2018

Review how link retargeting can help improve your reach and potential site visitors As the new year gets into full swing, ecommerce businesses and entrepreneurs look to find the latest trends in order to keep up with the ever-evolving world of technology, and solve any challenges they as a business might face. One of the

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