For brands trying to reach shoppers interested in trying new things, or those making purchases or starting new projects, Pinterest could be a great platform for Read More
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Over the past few months, we have been working to rebuild Cakemail from the ground up to make it easier and more efficient for organizations to Read More
Since the onset of the COVID-19 pandemic, many of us have made the switch from working in an office to working from home. This has presented Read More
Data-driven marketing is taking over the world—which is hardly a surprise considering the year we have had. 2020 was spent sharing a near-constant stream of data—some Read More
Updated February 22, 2021 Email authentication gives mailbox providers (like Gmail or Outlook) confidence that the messages they see from senders are authentic and not messages Read More
This article is part of a larger series that focuses on diversity and equity in marketing through the amplification of Black and racially diverse authors. As Read More
When it comes to ROI, nothing beats email marketing. Despite its age, it continues to generate $42 for every $1 you invest and remains the key Read More
By Kelly Forst January 27, 2021 Avoid the hassle of selling on third-party marketplaces. Go from idea to “open for business” in five minutes flat with Read More
Validity likes data. Validity might even love data. Olivia Hinkle, senior product marketing manager for DemandTools and Gridbuddy Cloud, surely loves data, which is why she’s Read More
Onboarding new employees could be tricky. Teaching people the essentials requires you to convey a relatively fixed set of information. So why not make your life Read More