In the past four years, we’ve grown the Ahrefs blog from ~5,000 to ~418,000 monthly search visits. How did we do it? Essentially, we found a way to create content that ranks in Google by blending good SEO fundamentals with sound copywriting principles. Now, we cannot solely attribute all of our growth to our copywriting. But it …
SEO Copywriting: 12 Tips for Better Content and Higher Rankings Read More »
30-second summary: Improving their organic search presence is the top inbound marketing priority for 61% of marketers. It’s imperative that today’s marketers leverage paid search at every stage to create more sophisticated strategies because greater sophistication means less wasted budget and higher quality conversions. Erica Magnotto gives a crisp breakdown and categorization of how to make your sales and marketing funnel work through …
Seven tips for full funnel SEO in 2020 – Search Engine Watch Read More »
Tomorrow’s the big day! It’s almost time for SEJ eSummit. Starting at 10 a.m. ET / 7 a.m. PT tomorrow (June 2), we kick off our virtual conference, covering all things SEO, PPC, social media, and content marketing. It will feature the industry’s best speakers delivering the top-rated content you’ve come to expect from us. …
SEJ eSummit: Join Us Tomorrow for 10 Hours of SEO, PPC, Social & Content Marketing Read More »
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If your salespeople aren’t effective presenters, they’ll never achieve their full potential, even if they’re already good at selling. Which is why it’s critical that you understand and monitor this vital skill. Here’s how to measure and evaluate sales presentation skills, whether you’re trying to motivate an underperforming rep, increase already decent close rates, or …
Sales Presentation Skills: How to Measure and Evaluate Your Salespeople Read More »
Millions of college-age students have to make a difficult decision soon. Spending all that money and time has always been a significant choice, but now it’s more fraught. The accredited institutions that are now suddenly offering students an online education simply haven’t committed the time or effort to actually be good at it. They’re offering …
As an industry, we talk a good game about collaboration, but the truth is it’s not really happening the way we tell our clients and bosses it happens. We stroll into new business pitches and make big claims about how “integrated” we are. We preach that our recommendations are better because we have a more …
Interdisciplinarity: How to Integrate Organic Search, Paid Search, and Content Teams Read More »
Let’s imagine a world where I just started my own lifestyle brand called Lightning on Fire Inc.
Do you run a web design business but do not have a business account on Instagram yet? Hurry, it is high time you be on Instagram if you wish your business to flourish. Ever since its inception, this social media platform has proved to be an immensely powerful marketing tool to help businesses of all …
Let Your Web Design Business Flourish through Instagram Read More »
April 24, 2020 Interesting Finds are a type of Google asset that can rank in a search result. They place a set of three or four articles on topics that are adjacent but not 100% related to the query that has been submitted; sometimes they only appear to include relevant modifiers along with the main …
Kelcie Rivera – May 13, 2020 Our way of life and daily activity has radically changed; so have buying habits and formats. With social distancing guidelines enacted and the closure of most brick and mortar stores, digital buying has seen a significant uptick. Of course, much of that buying has been for “essential” products like …
Top Ecommerce Category Purchases in April 2020: MoreVisibility Read More »
In 2019, after 15 years, Google changed how nofollow works. It’s now a hint for both crawling and ranking. They also added two brand new attributes, rel=“ugc“and rel=“sponsored”. According to the announcement, nofollow is meant for links where you don’t want to imply any kind of endorsement or pass ranking credit to another page. Sponsored works …
The State of Nofollow, UGC, & Sponsored Link Attributes in 2020 [New Research] Read More »
