Because of the rapidly unfolding crisis related to COVID-19, The Freedonia Group has taken the unusual step of releasing an entirely new series of reports: COVID-19 Economic Impact Reports, which are produced by a team of economists and industry analysts.
As retailer and consumer needs evolve, CPG manufacturers need to constantly evaluate and adjust their assortment, space, pricing and promotion strategies to reflect market changes. Our new article, Adapting Your Shelf Strategies During Disruptive Times, uses survey data, customer success stories and data-driven approaches to identify five ways you can move your organization forward. Download …
Adapt Your Shelf Strategies During Disruptive Times with Retail Data Read More »
If you’re looking to get even more out of your Instagram presence, the Instagram swipe up feature is a great addition to your Instagram marketing strategy. The Instagram Story swipe up allows you to be more tactical with your Stories, leading to even more clicks and conversions. Let’s talk a bit more about what this …
How to use the Instagram swipe up feature in your Stories Read More »
A flurry of new features is coming to Instagram in 2020, including Facebook Shops, IGTV Ads, Instagram Live shopping, and so much more! Plus, Instagram is finally letting creators earn money from the content they share on IGTV — a longtime requested feature from Instagram’s creator community. Keep reading to learn more about all the …
9 Exciting Instagram Features Coming in 2020 – Later Blog Read More »
These days, providing remote healthcare is crucial to the safety of patients and health professionals alike. Even before COVID-19, technology had started to change the way patients were able to schedule appointments, order refills and engage with doctors. Today, many healthcare services have fast-tracked their adoption of technologies that enable them to provide remote patient …
Digital Strategies that Enhance the Remote Patient Experience Read More »
Email invitations and printed invites are “too mainstream” for the new-gen millennials. Thus, with technologically-advanced applications and software, you can create electronic wedding invitations for your guest list and send out invitations to the big day in style. More and more people across the globe are opting for e-invites because they are more stylish, diverse, …
Wedding Invitations that shall leave your guests awestruck! Read More »
WASHINGTON, DC – MAY 28: U.S. President Donald Trump speaks in the Oval Office before signing an … [+] executive order related to regulating social media on May 28, 2020 in Washington, DC. Trump’s executive order could lead to attempts to punish companies such as Twitter and Google for attempting to point out factual inconsistencies …
The Executive Order: What Does It Mean For Users Of Social Media Read More »
It’s a well-known fact that good content can make or break a business. Many start-ups and small businesses in particular depend on low-budget content marketing as a way to dip start growing their audience and brand. As a writer myself, I highly approve of this concept. There are many compelling reasons to focus on content …
Content Marketing on a Budget: What You Need to Know Read More »
How many Americans would travel to Las Vegas in the middle of a pandemic if their flight was paid for? Evidently, at least 2,000. With social distancing still the recommended course of action in the U.S., travel remains at a low. While some airlines have noted a small uptick in travel, Memorial Day traffic was …
The Pandemic Is Ongoing, but Brands Are Tempting Travelers Read More »
How Record Keeping Can Be A Marketing Tool for Social Media Events Social media industry events are popping up all over the world as platforms like Facebook, Instagram, and Twitter continue to revolutionize how organizations grow their business. Because of this, every business owner wants to attend so they can learn the most cutting edge …
May 26th, 2020 Marketing Erica Perry The number of Pinners who engaged with shoppable product pins has increased nearly half (44%) year-over-year. During a time when browsing the aisles of a favorite store just isn’t possible, the platform has doubled down on its exploration of ways to improve product discovery and customize listings with a …
Here’s How Facebook and Pinterest are Making Shoppable Content Easier to Navigate Read More »
As you may have heard, changes are coming to LinkedIn’s Elevate this year. LinkedIn has announced it is integrating Elevate into Pages, and that by December 2020 Elevate will no longer be available as a standalone app. So what does that mean? Depends if you want the “good news” or the “bad news”. The good …
