Good To SEO | Search engine optimization (SEO) Blog News


Do You Fascinate? written by John Jantsch read more at Duct Tape Marketing

Marketing podcast with Sally Hogshead

Sally HogsheadWhy are you captivated by some people, but not others? Why do you recall some brands, yet forget the rest? In a distracted and overcrowded world, how do certain leaders, friends, and family members convince you to change your behavior? The answer, according to brand innovation consultant Sally Hogshead, fascination.

Hogshead is the author Fascinate: Your 7 Triggers of Persuasion and Captivation. The book represents three years of research, and explores the 7 universal triggers of fascination: power, lust, mystique, prestige, alarm, vice, and trust.

The primary idea behind Fascinate is that we all have some amount of the seven potential fascination triggers. Each trigger leads to a different style of communication and a different type of relationship. The more accurately you identify your personality triggers, and the more intelligently you hone them, the more influential your message becomes.

This notion certainly applies to individuals, but it also applies to how fascinating your company or brand is as well. It’s not enough to simply know the triggers, you’ve got to find ways to communicate and use them as well.

nRUD?d=7Q72WNTAKBA nRUD?d=yIl2AUoC8zA nRUD?i=71YzgS4alLI:Aq0IjXRW3VU:F7zBnMyn0Lo nRUD?i=71YzgS4alLI:Aq0IjXRW3VU:V sGLiPBpWU nRUD?d=qj6IDK7rITs nRUD?i=71YzgS4alLI:Aq0IjXRW3VU:gIN9vFwOqvQ

71YzgS4alLI



Source link

READ ALSO  20 Subject Line Do's and Don'ts to Improve Your Email Open Rates [Infographic]
  • Facebook
  • Twitter
  • Linkedin
  • Pinterest
  • Buffer
  • stumbleupon
  • Reddit

Join To Our Newsletter

You are welcome

This div height required for enabling the sticky sidebar
WP Twitter Auto Publish Powered By : XYZScripts.com
Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views : Ad Clicks :Ad Views :