Attribute

2010 serps vs 2020 serps

Measuring SEO Value Beyond Rank & File: How to Attribute Content Value

SEO BLOG /

Marketing has always been about understanding and shaping behaviors. To achieve this aim, we must communicate effectively with our audience. Content is the necessary vehicle for delivering these messages. It has the power to persuade, entertain, excite, and inform people. As we gain the capability to attract Google traffic through images, videos, and even podcasts, […]

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Quora adds features to help advertisers measure and attribute conversions more accurately

SEO BLOG /

Quora on Wednesday announced two new features in its ad platform designed to help advertisers measure and attribute conversions: Advanced Match and Conversions Windows. Advanced match. This new tool allows advertisers to modify the Quora Pixel code to match secure, hashed emails with more website conversions from Quora Ads. The major benefit is that advertisers will

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Google to treat nofollow link attribute as a ‘hint’

SEO BLOG /

Google has announced Tuesday that today the nofollow link attribute (i.e. rel=”nofollow“) will be seen as a “hint” rather than as a directive for ranking purposes. In addition, Google is adding two additional link attributes, in addition to the rel=”nofollow” to provide a bit more context about the content you’re linking to. Until this change,

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Google adds new ‘family-led’ attribute to Google My Business profile

SEO BLOG /

Google has added a new attribute option to the Google My Business profiles for businesses that are owned and operated by families. The new attribute is named “family-led” and is available to be selected when you edit your business information in the Google My Business center. This is an offshoot of the women-led attribute and

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Google adds new ‘veteran-led’ attribute to Google My Business profile

SEO BLOG /

In March of this year Google added a “women-led” attribute to Google My Business profiles. Now it’s doing the same for veteran-run businesses. A blog post this afternoon announced the new attribute: Google is making it easier to identify your local business as veteran-led on Google Search and Maps. If your business is owned, led,

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