Email marketing is such a powerful strategy, yet if the right tool isn’t being used or the right approach isn’t taken, the benefits that come from it will never see the light of day. Don’t become victim to an email marketing strategy that falls flat. Instead, check out our case study with Katie’s Clothing and […]
How Kate’s Clothing Uses Benchmark Email to Increase Engagement and Sales Read More »
For the last few months, businesses around the world have had to rapidly adapt to the impact of COVID-19. In a time where it seems like things change every day, it can be difficult to gauge whether the challenges your business is facing are widespread.
Deals Closed Rise Significantly as May Comes to an End [COVID-19 Benchmark Data] Read More »
The economic impact of COVID-19 is undeniable. Businesses all across the globe are learning how to adapt to these new circumstances. We’re all learning how to operate in a “new normal” that’s constantly changing.
During our recent Email Benchmark and Engagement Study Deep Dive webcast, our experts Tom Emilio, Warren Duff, and host Julie Griffin took questions from the attendees about everything from findings in the Study’s data to best practice tips. Our attendees asked some great questions, so we’ve collected all of our experts’ answers for you to
You’ve produced a piece of content you thought was going to be a huge success, but the results were underwhelming. You double and triple checked the content for all the crucial elements: it’s newsworthy, data-driven, emotional, and even a bit controversial, but it failed to “go viral”. Your digital PR team set out to pitch
Benchmark for Success: What Your Vertical Can Achieve With Content Marketing Read More »
St. Louis, MO – February 18, 2020 – Leading sales and marketing SaaS provider Benchmark Email today announced it has acquired MarketVolt, a St. Louis-based email marketing platform, for an undisclosed amount. Benchmark Email, which recently merged with well-known St. Louis-based CRM software provider Hatchbuck, boasts over 130 employees serving 150,000 users in 15 countries
Leading Global SaaS Provider Benchmark Acquires St. Louis-Based MarketVolt Read More »
There is no benchmark for what is considered an optimal crawl budget for websites, Google’s John Mueller says. This was stated in response to a Reddit thread where an SEO asked whether there’s ideal percentage of pages that Googlebot should be crawling every day. The thought behind this question is content may be kept fresh
Google’s John Mueller: There is No Benchmark for Crawl Budget Read More »
We are thrilled to announce the launch of Benchmark’s newest feature: Landing Pages! Take customer experience to the next level and grow your contact lists with Benchmark’s new landing page builder. In a few simple steps, you can create stunning, branded landing pages from scratch with our drag and drop builder. Need more help in
For a lot of us, doing something new is scary. It could be that we fear the unknown, a fear of failing or that we fear we won’t know how to do something. Regardless of the source, many of us won’t ever try a new thing as we succumb to our fears. When it comes
Email service provider Campaign Monitor has released its annual global email benchmarks report, offering marketers a glimpse into email marketing performance across industries. Government organizations topped the list as having the highest open rates of over 30% — an increase of nearly 11% over the course of 2019. The Automotive and Aerospace industry had the
