Competitiveness

New Google smart bidding signals coming: price competitiveness, seasonality for Shopping campaigns

Google’s automated smart bidding algorithms can take many signals into account at the time of the each auction — device information, search query, location, etc. Soon, it will add more signals to that list for App and Shopping campaigns, according to a help page. What’s coming? Mobile app ratings will be a factor, with bids …

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Easy Ways to Build Loyalty, Boost Competitiveness with Targeted Training

Two of today’s critical employment trends make offering ongoing training crucial for business success: The job market is tight and finding outside qualified candidates is difficult, and Professional training is among the most highly valued employment benefits for Millennials. Before I detail some excellent sources for ongoing education and training, let me also say that …

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Black Panda Platinum Keyword Profitability Competitiveness Software

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