digital

wd red family

Western Digital adds “Red Plus” branding for non-SMR hard drives

Enlarge / The newer SMR-equipped small drives remain “Red”—while the CMR models will all become “Red Plus.” Western Digital SMR where you least expect it View more stories Last night, a Western Digital executive reached out to Ars to let us know of a blog post concerning their controversial Red drives. The company is taking …

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Spin Master ramps its game business as toys go digital

Spin Master ramps its game business as toys go digital

Toy maker Spin Master grew to a $2 billion valuation with TV shows like Paw Patrol and toys like Air Hogs drones. But as shelter-in-place orders linger during the pandemic, the Toronto company is expanding into digital businesses, including games. Fredrik Loving recently joined as executive vice president of digital studios. A game development veteran …

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Outsourcing Digital Marketing: Your Questions Answered [Infographic]

Outsourcing Digital Marketing: Your Questions Answered [Infographic]

Why outsource digital marketing? And outsource what, exactly? Also: Why not in-house? And how would you go about selecting an agency, anyway—what red flags should you look for in that process? To find some answers to those questions and others, digital marketing services provider PointVisible surveyed a select group of business owners and CMOs about …

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A pen and book resting atop a paper copy of a lawsuit.

Lawsuit vs. Western Digital wants to end any use of SMR in NAS drives

SMR where you least expect it View more stories Law firm Hattis & Lukacs has filed an amendment to its class-action lawsuit against Western Digital for including SMR technology in its WD Red line of NAS drives. The amendment adds five more named plaintiffs from five new states, and it includes significant additional technical detail. …

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16 Digital Marketing Ebooks You Can Download Today

About 60% of marketers believe that content marketing is important to their overall marketing strategies. When you think about your marketing strategies, what are the tools you’re using to deepen your understanding of the current landscape of digital marketing? As an ever-changing industry, it’s important for marketers to commit to learning as much as possible …

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