Here’s the cold truth: Every day you neglect to clean your email marketing program data is one more day of damage you could be doing to your email sender reputation. I said it was cold! Your email sender reputation is dependent on your following of best practices. Are you only emailing people who consent to […]
Don’t Wait Until Spring to Clean Up: Two Must-Do Tips for Email Marketers – Validity Read More »
![How Litmus uses Email Analytics [webinar recording and Q&A] - Litmus](https://www.goodtoseo.com/wp-content/uploads/2021/01/How-Litmus-uses-Email-Analytics-webinar-recording-and-QA-1024x537.png)
Everyone wants to be data-driven, but when it comes down to it, email marketers are often left with only clicks and opens to make important decisions that impact the entire business. Yikes. In December, Magan Le, content marketing manager at Litmus and recovering email marketer, was in the weeds learning what worked for our own
How Litmus uses Email Analytics [webinar recording and Q&A] – Litmus Read More »
Sometimes all it takes is a nudge in the right direction to turn an almost-customer into a purchasing customer. We’ve all seen leads get stuck in the funnel, inching closer to a sale but sealing the deal never happens. And sure, you’re not going to convert every single lead that visits your site, but there
3 Email Workflows You Should Be Using Right Now Read More »
Send anxiety is real and no matter how long you’ve been in email marketing or how experienced you are, send anxiety never really goes away. In fact, customers tell us that one of the biggest mistakes they fear when sending an email is to include a broken or missing link. Messed up links can cost
Introducing the Link Review Tool for Your Email Marketing Read More »
By Kristin MacLaughlin January 13, 2021 If you are not sending out birthday emails to your subscribers, you could be missing out on a huge opportunity for more engagement, more word of mouth marketing, and good vibes. Birthday emails have a 481% higher transaction rate than promotional emails! Let’s imagine it’s your birthday for a
Make Customers Smile with the Perfect Birthday Email | AWeber Read More »
Wow. Somehow, 2021 feels on track to steal 2020’s title of “Wackiest Year on Record.” Now’s the time to prepare for anything that may come our way. We asked six of our email experts from around the globe to join host Guy Hanson on our first State of Email Live webinar of 2021. As usual,
What 2021 Might Hold for Email – Validity Read More »
Twilio SendGrid sends a lot of emails. To send all of our transactional emails—ranging from password reset to account email verification to export CSV emails—we use our own backend services. We recently passed a huge milestone of over 3 trillion emails sent. In our testing environments, we send our emails to test email inboxes in
Dealing With Email Flows in Cypress Tests #frontend@twiliosendgrid | SendGrid Read More »
Email features reduce send anxiety allowing clients to test links at scale and simplify the process to create custom-designed templates. Campaign Monitor, a provider of powerful yet intuitive email marketing software, today announced two significant feature releases, Link Review and My Branded Templates. Link Review notifies customers of any broken or missing links to be updated
Campaign Monitor Releases Email Link Review and Branded Templates Read More »
2020 has been a year of new challenges and unexpected obstacles. Email marketers around the world responded in spectacular fashion, adapting in the face of rapid change. You innovated ways to connect with subscribers and supported them in a time of need. And as other channels struggled to perform, you drove critical results for your
Email Recap: The 2020 Year In Review by Campaign Monitor Read More »
It’s time to sit down and revamp your SaaS company’s emails, and you aren’t sure where to start. Is email marketing for SaaS like every other industry? For most of us, the emails we have the most experience with are the ones that end up in our mailboxes, possibly from retailers. Many of the email
Email marketing for SaaS: What you need to know | Vero Read More »
