Endemol Shine enters podcast market with ads sold through Dax

Endemol Shine Group, the TV and film production company, is entering the podcast market after signing an exclusive ad agreement with Global’s Dax. Dax, Global’s digital audio ad platform, will be the exclusive advertising sales partner for Endemol Shine’s new commercial podcast portfolio. The two-year deal will offer brands campaigns within podcasts with host-read ads, …

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