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AMA Atlanta Marketer of the Year Danica Kombol Danica Kombol, CEO, Everywhere Agency, accepts the AMA Atlanta Marketer of the Year award at the AMY’s Awards Atlanta Marketing Association – Atlanta Chapter AMA Atlanta 2019 Lifetime Achievement Award, Jennifer Dorian Jennifer Dorian, Executive VP and General Manager, Turner Classic Movies accepts the 2019 Lifetime Achievement
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Only 34% of marketers report being comfortable with the idea of customer lifetime value, and even those who get it struggle to market across generations “Know your audience” is Marketing 101, so why do so many marketing leaders miss the mark when appealing to their bases? Even when a brand is successful, it often struggles
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Today’s highlighted deal comes via our Apps + Software section of the Neowin Deals store, where you can save 98% off a lifetime subscription to RankActive SEO Toolkit. Push your sites to the top of search engine rankings with this all-in-one toolkit. What’s the deal? The vast majority of search engine traffic goes to the
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The Facebook Ads platform has many bells and whistles that can get even the seasoned advertiser turned around from time to time. One aspect of Facebook that should be simple and easy to cover is budget. Give a dollar amount and go, right? Not so fast. There are two types of budget for Facebook, daily
Facebook Ads Daily vs. Lifetime Budgets: Pros & Cons Read More »
As marketers, we all know how powerful word of mouth is. Clever copy, segmented targeting, and cute promotional videos with disarming ukulele soundtracks are no match for a trusted source saying, “Hey, I think you’ll like this.” Whether you’re building a personal brand—or just know a bunch of other marketers—you’re somebody’s trusted source. And since
Earn Lifetime Revenue for Every Customer You Refer to Unbounce Read More »
Picture John. He’s just become a customer of your B2B software company and agreed to buy your product, which comes with a year of support and maintenance. After 12 months, John will have to renew his contract to keep his licenses active. Now it’s time to record the sale and move on to acquiring the
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