Global ad revenue delivers strongest growth in 8 years with 7.2% increase, per Magna

Dive Brief: Global advertising revenue is projected to grow 7.2% in 2018 to $522 billion, the strongest growth since 2010, according to the winter 2018 update of Magna Advertising Forecasts. Based on the strength, Magna increased its forecast for 2019 advertising growth to 4.7%.  Digital ad sales jumped 17% in 2018, 1.5% more than previously […]

Global ad revenue delivers strongest growth in 8 years with 7.2% increase, per Magna Read More »