The budget for SEO in the average marketing team has dropped by 5% in 2019 compared to those in 2018, with 60% of marketers admitting that resource and a lack of available spend are the main reasons for a lack of investment in organic search activity, according to new research. New data has revealed that […]
SEO budgets fall as marketers want clearer guidelines | Netimperative Read More »
Anti-money laundering (AML) pioneers SmartSearch has appointed Epiphany, a Jaywing agency, to manage and grow their SEO and PPC activity. SmartSearch has built its name through creating AML (Anti Money Laundering) technology since 2004 and is the only organisation in the UK with the ability to verify individuals and companies in the UK and internationally
SmartSearch picks Epiphany to manage PPC and SEO activity | Netimperative Read More »
Websites that rank higher on Google tend to load faster and provide a smoother user experience on mobile according to new research. The Searchmetrics study was conducted using Google’s open-source website auditing tool Google Lighthouse. Key findings: Websites that rank higher on Google tend to load faster and provide a smoother user experience on
SEO trends: Page speed and new web tech boosts Google rankings | Netimperative Read More »
78% of small businesses with an SEO strategy are confident they understand SEO best practices, according to a new report. A new survey from The Manifest, found this confidence may be misplaced based on the resources and services small businesses rely on for SEO, the report concludes. More than half (54%) of small businesses rely
Most small firms now confident in SEO (but it may be misplaced) | Netimperative Read More »
Fewer than 40% of small businesses have an SEO strategy in place, though an additional 38% plan to have an SEO strategy in the future according to research. The new survey from Clutch, indicates small businesses understand the value of SEO as more people rely on search engines to research and purchase products. Clutch’s survey reviews
Most SME’s ‘do not have SEO strategy in place’ | Netimperative Read More »
Online marketing software firm SEMrush and Majestic, the Birmingham-based provider of one of the most comprehensive backlink databases, have announced that Majestic’s backlinks database now integrates into SEMrush’s Backlink Audit tool. This collaboration provides customers access to Majestic’s backlinks database, one of the industry leading databases equipping users with the ability to carry out in-depth
Magnus Linklater, founder of Bristol based SEO and content marketing agency, Bespoke Digital, discusses how to identify duplicate content issues, using tools like SiteLiner and Copyscape, and explains why it’s crucial that every web page is unique. It amazes me that in 2017, numerous businesses still shoot themselves in the foot by duplicating content across
Don’t duplicate! Don’t duplicate! Avoid copied content to stay SEO safe | Netimperative Read More »
Travel industry websites can rank higher on Google by giving searchers a highly browsable customer experience, with more links to related content on the site, according to new research. The findings come from a study by Searchmetrics which analysed the Google.com search results for over 6,000 typical travel-related search terms. The study also found that
