Partner

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Announcing the Department for International Trade as a Partner of #SMWONE

April 27th, 2020 Conference SMW Staff In these extraordinary times, the power of technology to bring us together has never been more vital. Our decision last month to pivot our NYC and LA events to #SMWONE embodies this notion at its core. About #SMWONE This year’s event, taking place May 5-28th, would not be possible […]

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Bluecore Named Google Cloud’s ‘Technology Partner of the Year for Retail’ for the Second Year in a Row | Business

Bluecore Named Google Cloud’s ‘Technology Partner of the Year for Retail’ for the Second Year in a Row | Business

SAN FRANCISCO–(BUSINESS WIRE)–Apr 9, 2020– Bluecore, the retail marketing technology company that more than 400 retailers rely on to launch highly personalized campaigns at scale, today announced that it has been named Google Cloud Technology Partner of the Year for Retail, for the second year in a row. Bluecore was recognized for its achievements in

Bluecore Named Google Cloud’s ‘Technology Partner of the Year for Retail’ for the Second Year in a Row | Business Read More »

Kabbage and Facebook Partner on Way for SMBs to Offer Gift Certificates

When you significantly limit the movement of people, commerce becomes that much harder. The new partnership between Kabbage and Facebook wants to give a boost to this commerce by helping local small businesses generate more revenue during the COVID-19 crisis. Kabbage and Facebook Gift Certificates Platform Kabbage is bringing its financial expertise with small businesses

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Partner With Telecom And Networking Empowerers For Tech-Driven Innovation Gains

Partner With Telecom And Networking Empowerers For Tech-Driven Innovation Gains

At the PTC’20 conference earlier this year, I hosted a session with Asian finance investment leaders on why tech-driven innovations should be prioritized to ensure your company’s future market leadership. My panelists in this session were: Carlos Katsuya, chief investment officer and head of telecom, media, and technology for Asia, Europe, and MENA regions at

Partner With Telecom And Networking Empowerers For Tech-Driven Innovation Gains Read More »

Optimization scores, recommendations and their impact on Google Partner agencies

Optimization scores, recommendations and their impact on Google Partner agencies

Are agencies going to be expected to “manage to the recommendations”? That’s among the concerns I heard from many marketers after Google announced the performance portion of the Google Partner program requirements will be evaluated based on manager account optimization scores starting in June, with added focus on Google’s automated recommendations. This change, in particular

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SEO Guidelines for AMP Stories and Google Partner Updates: Google News Digest

Welcome back to the Google News Digest. Once again, we are going to break down the latest news for Google Search, Google Ads, and Google Tools that have taken place in the last two weeks. Key updates include the release of SEO guidelines for AMP stories, changes to the performance requirements for the Google Partner Program, and

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Christine Zirnheld

Google’s New Partner Program Requirements Show No Love for Agencies & This Week’s News [PODCAST]

Join Jess Budde, Greg Finn, and Christine “Shep” Zirnheld for Marketing O’Clock. We’re breaking down these digital marketing news stories: Google’s new Partner requirements On this week’s episode of Rant O’Clock, Google is making Partners jump through hoops if they want to retain their badges. Spend requirements doubled, new certifications are required, and Google will

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5WPR Digital Division Granted Google Partner Specialization for Google Shopping

NEW YORK, Jan. 28, 2020 /PRNewswire/ — 5W Public Relations, one of the 15 largest independently-owned PR firms in the U.S., is pleased to announce that its Digital Practice now carries two specializations within Google’s Partner Program. 5WPR’s award-winning digital division has been granted a Google Shopping specialization, in addition to the Google Search specialization previously held. 

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