Unfortunately, many people ignore PDF files in their on-site strategies. This is one of the worst mistakes that they make. This is because there is a lot of potential in optimizing PDF documents. Well, PDF files often contain valuable and unique content. Remember, search engines crawl and index PDFs effectively. Therefore, optimizing PDFs to achieve […]
A Guide to Optimize PDFs and Boost Your Ranking on SERPs Read More »
April 24, 2020 In the past year or so, Google has been encouraging ‘questions and answers’ formatted content, and a step by step tutorials. This seems to be part of their larger goal of becoming an Answer Engine, rather than just a search engine, but many SEOs are finding that this kind of content tends
How To Track ‘How To’ Rich Results in SERPS Using the SERPerator – MobileMoxie Blog Read More »
Did you know that Google employs 810 features on its SERPs? – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok Source
Did you know that Google employs 810 features on its SERPs? Read More »
Modern SERPs require modern understanding. National SERPs are a myth — these days, everything is local. And when we’re basing important decisions on SERPs and ranking, using the highest quality data is key. Russ Jones explores the problem with SERPs, data quality, and existing solutions in this edition of Whiteboard Friday. Click on the whiteboard image above to
No-click search results are much less of a factor where (commercial) queries trigger the appearance of ads. There are significant differences in CTRs for position 1 for branded and non-branded queries. And featured snippets don’t impact CTRs in the aggregate. Those are the three major findings by Perficient Digital in a new report on the
Analysis of 250 million SERPs finds no-click story more complex than it appears Read More »
E-commerce category pages represent a larger opportunity for ranking and driving organic search traffic than product detail pages, according to research unveiled at SMX West 2020 on Thursday. Across nearly 30 top U.S., e-commerce sites ranking for more than 25 billion keywords, category pages outperformed product detail pages, driving more keyword rankings and estimated traffic,
E-commerce category pages outperform product detail pages in SERPs Read More »
Podcast: Download Subscribe: Apple Podcasts | Android | For episode 182 of The Search Engine Journal Show, I had the opportunity to interview Peter Leshaw, a seasoned digital marketing consultant and speaker with over 20 years of experience. Leshaw talks about Google SERPs, how much they’re changing, what you need to pay attention to, and
The Changing Landscape of Google’s SERPs with Peter Leshaw [PODCAST] Read More »
When Searchmetrics presented Slide #14 in their “2019 SEO Year-End Review” presentation, you could have knocked me over with a feather. That’s when I discovered that YouTube has steadily (and stealthily) increased its organic visibility in Google’s SERPs over the past two years and recently surpassed Wikipedia for the #1 spot. Stop the presses! That’s
YouTube’s Organic Visibility Tops Wikipedia in Google SERPs Read More »
November 21, 2019 Many things are changing with Google, and we can feel ‘lost’ on how or where to focus SEO strategy. Now that Google is including more and more Google-assets and hosted inclusions in the search results, often above the first organic ranking position, ranking number one in organic results, or lower, is not
Sharing is caring! Crawling in the digital sense has a different meaning of its own. Google bots would crawl up your website or follow a path to build up the search results in the prominent Google page. this path is set by the indexing of the web pages. About 90% of the total internet traffic
Effective Google Indexing Can Make You Annex to the Throne of First Page SERPs Read More »
