Modern cybersecurity depends on machines keeping secrets. But computers, like poker-playing humans, have tells. They flit their eyes when they’ve got a good hand, or raise an eyebrow when they’re bluffing—or at least, the digital equivalent. And a hacker who learns to read those unintended signals can extract the secrets they contain, in what’s known […]
As an emerging technology, AI faces and will continue to face its fair share of challenges. On the one hand, consumers remain wary about adopting new tech. Envisioning a world where humans are displaced by AI-empowered machines gone amuck may be haunting a few late adopters. On the other hand, companies express frustration that AI
Welcome! I know what you are thinking! Dark Side? What is the Dark side of Facebook? Now before I share my experiences and the experiences of clients and friends who have encountered the dark side of Facebook, I need to assure you that I still love Facebook for marketing, however as business owners we need
I Hope You Never Encounter the Dark Side of Facebook. Here’s Why. Read More »
If you’re one of the 37 million Americans whose jobs (and therefore, paychecks) are vulnerable because of the coronavirus pandemic, you might’ve already started considering ways to make up for potential losses. And while this situation may not be the best for getting a new job, sites like Etsy let you make some extra money
How To Make Money On Etsy, If You Need A Work-From-Home Side Hustle Read More »
Three big themes emerge from Episerver’s Reimagining Commerce 2020 report: mobile, social and personalization. The study is based on a survey of more than 4,000 consumers across five key international markets: U.S., U.K., Australia, Germany and Sweden. Related: Get the Periodic Table of Digital Commerce Marketing Mobile primary for all but Boomers. While there’s evidence
Average position as a metric has been retired since the end of September. This is a big change since for years clients, agencies, and any advertiser has always had at least a little bit of vanity management. By that I mean, everyone at some point submitted a bid with the sole goal of being “number
The gig economy has made side business a norm. Whether it is Uber or Fiverr, professions across virtually every industry are now earning money as a side business. Plumbers and electricians are working on TaskRabbit as are homeowners renting their property on Airbnb. There seems to be no end to what the side business has
The success of any given campaign can depend on your team’s ability to get buy-in from the right individuals. Sometimes, it’s upper management and other times it’s your web developer counterparts who are likely juggling their own set of priorities. “The ultimate goal is the same,” said Jenny Jiang, SEO developer for design and engineering
Bridging SEO and web development: How to get developers on your side Read More »
“There is no such thing as bad publicity” so the saying goes. For Popeyes and its hugely popular chicken sandwich, there is another saying, ‘Be careful what you wish for.” After all someone did get stabbed and died when the victim cut in line to buy the sandwich. Popeyes Spicy Chicken Side Hustle While no
Employee Busted Running a Popeyes Spicy Chicken Side Hustle Read More »
Anyone working today can benefit from cultivating self-reliance. Entrepreneur and marketing expert John Jantsch hopes to help people develop the habit of self-reliance in his latest book, The Self-Reliant Entrepreneur, due out on October 22, 2019. In this episode of the Same Side Selling Podcast with Ian Altman, Jantsch shares the key stages to becoming
