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It is estimated that one-third of US news sites block EU users because they do not want to comply with the General Data Protection Regulation (GDPR). This has become an issue for European users of Google search. When users in the EU clicks on a search result listing one of the web sites that is blocking
Google looking for ways to handle sites blocking searchers over GDPR Read More »
User signals! It’s the one thing SEOs don’t optimize for. I don’t know why most SEOs ignore this metric considering how important it is to Google. See, Google doesn’t care to put the website with the most backlinks at the top or the best on page SEO… they want to put the website that you
What Do Sites That Have Never Been Penalized by Google Look Like? Read More »
One easy way to add appeal to your website is with free, quality stock photos. There are a variety of photo libraries available. Here is a list of sites to find free stock photos for commercial use. There are small, curated collections as well as large stock-image search engines. Be sure to verify the licensing
21 Sites for Free Stock Photos Read More »
Facebook is launching a new ad designed specifically for airlines and airfare apps wanting to target travelers searching for flights. The new Flight Ads allow airlines to target their ads based on a user’s visits to flight-related Facebook Pages, websites and apps outside of the advertiser’s web properties and Facebook Page. Formerly called dynamic ads
For better or worse, the number and quality of your backlinks are still one of the most important ranking signals. Since appearing in the first few search results for selected keywords can bring an immense value to your business, it’s not surprising that everyone is still putting a lot of effort into link building. One
How to Squeeze the Most Value Out of Nofollow Backlinks from High-Authority Sites Read More »
Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search
In March of this year, the European Commission (EC) created guidelines and recommendations for the removal of “illegal content” (primarily terrorist propaganda) from websites within Europe. At the time, the rules were voluntary; now the EC is going to impose fines if publishers and tech companies fail to comply. Yesterday, the Financial Times reported that
Europe to punish sites for not removing ‘illegal content’ within one hour Read More »
Why should you block your internal search result pages for Google? Well, how would you feel if you are in dire need for the answer to your search query and end up on the internal search pages of a certain website? That’s one crappy experience. Google thinks so too. And prefers you not to have these internal
Block your site’s search result pages • Yoast Read More »
If you have two very similar sites in two different languages, you may wonder whether you need to implement hreflang. Will Google recognize both sites as ‘stand-alone’ websites, and is that what you want? While translated content isn’t considered duplicate content, it may still be worth your while to actively point users to the right
Hreflang for sites with different domains • Yoast Read More »
