SMBs

A Solix survey on GDPR readiness, customer data tool for SMBs & more

Channel: CMO Zone, Marketing Day, SEO BLOG / Good To SEO

Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed […]

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Amazon Reviews Changed Consumer Buying, Software Reviews Doing Same for SMBs

Interviews, SEO BLOG / Good To SEO

More and more when you need help figuring out what software you should buy for CRM, accounting or other apps for your business, you go to sites like G2 Crowd. Because In just under two years G2 Crowd, a leading peer review site for business software, has seen the number of reviews written grow by

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Amazon Web Services Provides Traditional SMBs With Many Tools to Help Them Grow

Interviews, SEO BLOG / Good To SEO

You’ve probably noticed Amazon Web Services (AWS) commercials running more often on television, or seen their ads in the airports, or maybe even stopped by their exhibitor’s booth at a conference you attended recently. AWS, with an annual revenue of over $18 billion, is one of the fastest growing parts of Amazon’s business. And while

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5 Ways to Optimize Your SMB’s Ecommerce Site for Maximum Conversions

Sales, SEO BLOG / Good To SEO

If you’re not making as much money from your ecommerce site as you’d like, start checking out your analytics reports and identify where exactly the problem exists. If your site sees solid traffic but just isn’t closing sales, then it’s time to think about conversion rate optimization (CRO). At its core, CRO is the process

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Google’s new #SmallThanks Hub automatically creates digital & printed marketing assets for SMBs

A-Post to Marketing Land, Channel: Local, Google, Google: Google My Business, Google: Maps & Local, Google: Marketing, SEO BLOG / Good To SEO

In a move to help SMBs — as well as drive up its verified business listings — Google has launched #SmallThanks Hub, an online resource that creates customized digital marketing content and printed materials based on Google reviews. “Simply search for your business name on the site, and we’ll automatically create posters, social media posts,

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Facebook announces ‘Community Boost’ local training sessions for SMBs and workers

Channel: Social Media Marketing, Facebook, Mobile Marketing, SEO BLOG, Social media marketing / Good To SEO

Facebook has been holding half-day and day-long digital marketing training sessions (“Boost Your Business“) for small businesses (SMBs) over the past several years. Today, the company is announcing an expanded program for local businesses and workers called “Facebook Community Boost.” The company says the intention is to “help US small businesses grow and to equip

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6 ways IoT will make local search for SMBs scalable

Channel: Local, Local Search Column, SEO BLOG / Good To SEO

In an age of artificial intelligence (AI), the Internet of Things (IoT) may seem like yesterday’s news, but, of all the technologies currently developing, it has the greatest potential for near-term changes that affect local search. While it remains murky how AI will benefit agencies, IoT is reaching a critical point in adoption and maturing

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Non-stop News from Amazon Provides Non-stop Lessons for SMBs

Interviews, SEO BLOG / Good To SEO / 1 Comment

I’ve been fascinated with Amazon (and devices from them) for years now. So much that I’ve been in the process (a long process …) of writing a book on how this one company has and continues to change the rules of customer engagement for almost every business. And as the years go by, maybe the

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Constellation Energy’s “Dimes to Dollars” Webinar Provides Energy Conservation Tips for SMB’s

Announcements, SEO BLOG, Sponsored / Good To SEO

From changing the light bulbs you use to choosing tools to help you win the thermostat wars in the office and more, there’s a wide range of options when trying to keep energy costs low for your business. That’s why Constellation Energy and Small Business Trends have teamed up to bring you this webinar, “Dimes

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What SMBs Should Know About Picking an SEO Firm

search engine optimization tips, SEO BLOG / Good To SEO

Consumers instinctively search with Google when they’re researching products or looking for neighborhood shops, restaurants and other businesses to patronize. Until that ingrained behavior changes, search engine optimization (SEO) remains a top priority for all types of businesses, but small businesses in particular. What is SEO? For the initiated, here is Webopedia’s entry for the

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