Five months after Google announced the rolling out of what is commonly known as the ‘EAT Update’, just what have we learned about Google’s interpretations of expertise, authority and trustworthiness? The answers lie in those brands that have thrived Since Google announced the ‘broad update’ in August, leading brands have seen some significant and sometimes […]
Facebook has released some new insights into its efforts to detect and remove offensive content on the platform, showing significant improvements in its process. Source link
Customer service has always been key, but may be even more so in the social media era. Here are some tips to help improve your customer service process. Source link
4 Strategies to Help Improve Your Customer Service Standards Read More »
For the first time ever, Facebook has released the guidelines its internal content review teams use to determine whether or not to remove a post for breaking community standards. Not only is the site offering a window into how it decides what stays up and what gets removed, Facebook is opening an appeals process for
Google continues to make major investments in improving the performance of and user experience on the web. This has been primarily through the Accelerated Mobile Pages (AMP) framework, which was first launched in 2015 and has been aggressively developed, promoted, and integrated into publishing platforms ever since. Initially viewed as another proprietary format (even though
Google working to integrate AMP benefits into future open web standards Read More »
Formerly known as MediaBrix, mobile marketer Receptiv decided about a year ago to focus entirely on in-app video ads. Its lineup had previously also included in-app display and rich media ads. The New York City-based firm is now moving into mobile web, recently launching a new video ad format that it says is the first built specifically
Receptiv launches first mobile web video ad format built for user experience standards Read More »
Michelle Robbins, SVP Content & Marketing Technology, oversees editorial direction as Editor in Chief for Third Door Media’s digital publications, Marketing Land, Search Engine Land and MarTech Today, directing a full-time staff of reporters and editors managing contributed content. She is responsible for developing the content strategy across all properties and aligning those initiatives with
ANA & IAB standards, Facebook Stories for Pages and Oculus Connect day 2 Read More »
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link
Marketing Day: A martech wish list, GroupM viewability standards & Google Home Read More »
The Internet has given the media some very sophisticated tools to tell stories, break news, and share and distribute information globally and instantly. Sometimes that comes with unintended consequences that challenge how we operate as journalists at The Atlanta Journal-Constitution. For decades, it has been our practice to not identify victims in cases alleging sexual
Hewing to standards in digital age Read More »
