Startup

8 Must-Have Elements for an Impressive Startup Landing Page

Making a compelling and high-converting landing page might sound simple, but every marketer knows far too well how challenging this can be. WordStream found that 80% of traffic goes to just the top 10% of landing pages. So now you introduce the element that your company is a startup, and now you have even more …

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Scooter startup says needy communities in San Francisco asked to be excluded

In defense of its practice of excluding two of the San Francisco’s neediest neighborhoods, San Francisco-based mobility company Scoot says local community leaders and organizations asked it not to allow riders to park their scooters in those areas. Scoot Chief Executive Michael Keating said community leaders in the Tenderloin and Chinatown expressed concerns about congestion …

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Seattle startup Swiftly raises $15.6M, launches supermarket OS to help retailers battle Amazon – GeekWire

(Swiftly Photo) Swiftly raised a $15.6 million seed round to help grocery stores and other retailers up their technology offerings to keep up with Amazon and Walmart. The funding round coincides with the debut of what the Seattle startup calls an “operating system for brick and mortar stores.” The system is live in grocery stores …

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Scooter start-up promised to serve a whole city. Then it cut out two poor areas

Like 11 other dockless e-scooter companies, Scoot Networks was eager to obtain a coveted permit to do business in San Francisco. In its application, the start-up promised it would “serve more of San Francisco than other operators who will focus on the busiest and most lucrative neighborhoods.” The San Francisco Municipal Transportation Agency, which judged …

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How a Start-Up Company Can Take Advantage of SEO – Santa Clarita Valley Signal

One of the reasons why many start-up companies fail to realize their potential is due to the risk of stagnation. It is always a gruelling fight to stay relevant – especially when your start-up is trying to remain afloat in a competitive industry. It can often feel hopeless as the many issues of running …

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Prudential to buy Seattle-area insurance tech startup Assurance for $2.35B – GeekWire

Assurance CEO and founder Michael Rowell. (Business Wire Photo) Prudential Financial agreed to acquire Seattle-area startup Assurance IQ for $2.35 billion, the companies announced Thursday. The acquisition will fold a tech-focused insurance seller into the financial services giant, allowing Prudential to reach more customers online. Based in Bellevue, Wash., Assurance sells a variety of insurance …

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