Protecting personal information of clients should be tops on your radar, and it’s growing increasingly complex. The recent enacting of the California Consumer Privacy Act (CCPA) may not directly affect your small business, but you need to know about it. It is definitely a sign of things to come regarding data protection. What is the […]
What is the CCPA and Could It Threaten Your Small Businesses? Read More »
In a recent survey of 200 marketers, 86% told Merkle they have budgets defined for personalized messaging initiatives and 82% had martech solutions in place to implement personalization. Further, 89% claimed to have the “organizational structure” needed to execute personalized multi-channel marketing plans. It would appear marketers are prepared to deliver on consumer expectations. There
Subscribe to The Financial Brand via email for FREE! There are more analysts and pundits talking about the Google plan to offer “smart checking accounts” in partnership with financial institutions than there are facts about the deal. “The amount of attention this is getting is out of proportion to the details,” says industry blogger Ron
New Google Checking Accounts Threaten to Shake Up Banking Industry Read More »
Most business owners know what a phishing attack is. And this awareness has lowered the success rate of many phishing attacks. But hackers being hackers they have adapted and evolved with a new and growing type of account takeover attack. It is called lateral phishing. What is Lateral Phishing? Regular phishing attacks generally send an
What is a Lateral Fishing Attack and How Can It Threaten Your Business? Read More »
Search algorithms can change people’s minds without their informed consent and the press must do more to combat this, Jonathan Compo argues. That our social media diets create microbiomes in which our opinions are never challenged is widely accepted. It is assumed by many, however, that we have some agency in creating these echo chambers. This
Algorithms Threaten Freedom Of Speech :: The Pavlovic Today Read More »
SIPA/NewscomFacebook and Twitter were in the spotlight again on Wednesday. The Senate Judiciary Committee grilled the companies’ top execs over a perceived anti-conservative bias, with some Republicans renewing calls for government regulation of social media platforms. Sen. Ted Cruz (R–Texas) opened the hearing, saying that “nobody—or at least nobody in their right mind—wants to see
The Council of Better Business Bureaus (CBBB) is warning of a current really clever email scam. How did the CBBB know about this email scam? The Better Business Bureau (BBB) nearly fell for it. Latest Email Scams This latest scam pretends to be an alert from the project management software your company might be using.
Don’t Be Fooled by the Latest Email Scam to threaten your business Read More »
Discussions of how technology is changing the job of government sometimes view the challenge reactively, but a recent report from Deloitte lands ahead of the issue, probing how the work will change — and predicting positions based on advances in tech and the rising influence of the consumer and talent markets. In Government Jobs of
Tech Will Enable, Not Threaten Future Government Jobs Read More »
Nearly every computer manufactured in the past 20 years is affected by Meltdown and Spectre, two momentous computer bugs. And the rollout of the patches is not going well, leading an expert in the field to say it will take years for full implementation. Fixes for Processor Flaws a Long Way Off One of those
Meltdown and Spectre Bugs Could Threaten Your Small Business’s Computers Read More »
