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Brand Monitoring: Tips and Tools for Tracking What People Think of You

Caring for your brand means embracing the art and science of brand monitoring. We’re talking vigilance. We’re talking dedication. We’re talking an endless appetite for information. Luckily for anyone interested in brand monitoring, it’s never been easier to observe, analyze and optimize the conversation around your brand. And with these tips and tools, you’re off …

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Boost Opens & CTRs with HubSpot’s Free Email Marketing Software

10 Email Preview Tools For Different Inboxes

You know the expression, “What you see is what you get”? Well, when it comes to email marketing campaigns, that might not always be the case. Since everyone uses different email providers such as Gmail, Outlook, or Yahoo, emails can appear differently for various subscribers.

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Multiple “CIA failures” led to theft of agency’s top-secret hacking tools

Enlarge / CIA headquarters. In early 2017, WikiLeaks began publishing details of top-secret CIA hacking tools that researchers soon confirmed were part of a large tranche of confidential documents stolen from one of the agency’s isolated, high-security networks. The leak—comprising as much as 34 terabytes of information and representing the CIA’s biggest data loss in …

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Five Tools for Creating Storyboards to Plan Videos and Presentations

Five Tools for Creating Storyboards to Plan Videos and Presentations

Creating a storyboard is an excellent way to outline and plan videos, presentations, and written stories. In the old days this was done with paper and pencil. Today, storyboards can be created with a variety of digital tools. Here are five ways to create storyboards with digital tools. Canva, which recently launched a new desktop …

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The Top 15 Pinterest Tools

The Top 15 Pinterest Tools You Need for Successful Pinterest Marketing

Before we look into the top Pinterest tools, let’s first debunk the Pinterest myth. Even a few short years ago, Pinterest was a relatively unknown social media network. Why? Because it had a niche: young women with disposable income. It wasn’t until recently that the men started signing up in large numbers. Maybe that isn’t …

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Honda Hackers May Have Used Tools Favored by Countries

Honda Hackers May Have Used Tools Favored by Countries

A computer virus hit the Japanese automaker Honda this week, disrupting its internal computer networks, forcing it to shut factories across the globe and leaving employees cut off from email or internal servers. While Honda has declined to name the attackers or the tools they used, cybersecurity analysts said that the attack appears to have …

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Facebook Tests Email Marketing Tools for Business Pages

Facebook is Testing Email Marketing Tools for Business Pages

Business pages on Facebook may soon have the ability to send marketing emails with a new set of tools that are currently being tested. The tools will allow small-to-medium sized businesses to upload contact lists and compose marketing emails in a user-friendly interface. Businesses can send emails directly through the Facebook platform and track the …

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