Branding Starts With Tribes, Not Beta Tests

When most people think of “branding,” they envision entrepreneurs conjuring up a fancy name, registering an associated domain and working with a designer to create the perfect logo. Related: 8 Reasons a Powerful Personal Brand Will Make You Successful Reality check: Branding isn’t about design fluff and clever names. Branding is a massive endeavor that …

Branding Starts With Tribes, Not Beta Tests Read More »