The 2018 Content Marketing Software Market


Dublin, Dec. 10, 2018 (GLOBE NEWSWIRE) — The “Content Marketing Software – Global Market Outlook (2017-2026)” report has been added to ResearchAndMarkets.com’s offering.

According to this report, the Global Content Marketing Software market accounted for $3.2 billion in 2017 and is expected to reach $17.01 billion by 2026 growing at a CAGR of 20.4% during the forecast period.

Growing edge on personalized content, increasing adoption of data-driven content marketing strategy and omni-channel consumer experience and rising insist for analytics-based content marketing software are some of the key driving factors for the market growth.

However, lack of skills of marketers to analyze data from numerous sources is hindering the market growth. Moreover, rising use of advanced technologies for accelerating content production is providing ample opportunities for the market.

Based on professional services, integration services involve analyzing the organization’s needs, understanding the operational functionalities of the active systems, and integrating value-added features as per the specific needs of marketing teams of the organization. This services enable marketers to work impeccably and nonstop on the marketing platform and ensure that all the bequest systems work properly with the new content marketing platform.

By geography, Asia Pacific acquired largest market share due to technological advancements and rising digitalization. Multinational companies discover the APAC market by partnering with domestic companies, channel partners, and technology partners. Growing adoption of the cloud and mobile technologies by large diversified people has resulted in the quick implementation of content marketing software in the major APAC countries, such as Japan, China, and Australia.

What the report offers:

  • Market share assessments for the regional and country level segments
  • Market share analysis of the top industry players
  • Strategic recommendations for the new entrants
  • Market forecasts for a minimum of 9 years of all the mentioned segments, sub segments and the regional markets
  • Market Trends (Drivers, Constraints, Opportunities, Threats, Challenges, Investment Opportunities, and recommendations)
  • Strategic recommendations in key business segments based on the market estimations
  • Competitive landscaping mapping the key common trends
  • Company profiling with detailed strategies, financials, and recent developments
  • Supply chain trends mapping the latest technological advancements

Key Topics Covered

1 Executive Summary

2 Preface
2.1 Abstract
2.2 Stake Holders
2.3 Research Scope
2.4 Research Methodology
2.4.1 Data Mining
2.4.2 Data Analysis
2.4.3 Data Validation
2.4.4 Research Approach
2.5 Research Sources
2.5.1 Primary Research Sources
2.5.2 Secondary Research Sources
2.5.3 Assumptions

3 Market Trend Analysis
3.1 Introduction
3.2 Drivers
3.3 Restraints
3.4 Opportunities
3.5 Threats
3.6 End User Analysis
3.7 Emerging Markets
3.8 Futuristic Market Scenario

4 Porters Five Force Analysis
4.1 Bargaining power of suppliers
4.2 Bargaining power of buyers
4.3 Threat of substitutes
4.4 Threat of new entrants
4.5 Competitive rivalry

5 Global Content Marketing Software Market, By Organization Size
5.1 Introduction
5.2 Small and Medium-Sized Enterprises (SMEs)
5.3 Large Enterprises
5.4 Other Organization Sizes

6 Global Content Marketing Software Market, By Type
6.1 Introduction
6.2 Installed
6.2.1 Windows
6.2.2 Mac
6.3 Cloud
6.3.1 Web
6.3.2 Software as a Service (SaaS)

7 Global Content Marketing Software Market, By Component
7.1 Introduction
7.2 Services
7.2.1 Managed Services
7.2.2 Professional Services
7.2.2.1 Consulting
7.2.2.2 Integration
7.2.2.3 Training and Support
7.3 Software
7.3.1 Customer Acquisition
7.3.2 Lead Generation
7.3.3 Brand Awareness
7.3.4 Other Softwares
7.3.4.1 Sales
7.3.4.2 Search Engine Optimization
7.3.4.3 Thought Leadership

8 Global Content Marketing Software Market, By Content Type
8.1 Introduction
8.2 Videos
8.3 Research Reports
8.4 Online Articles
8.5 Social Media
8.6 Infographics
8.7 Blogs
8.8 Other Content Types
8.8.1 Case Studies
8.8.2 Digital Magazines
8.8.3 Podcasts
8.8.4 White Papers

9 Global Content Marketing Software Market, By End User
9.1 Introduction
9.2 Banking, Financial Services, and Insurance (BSFI)
9.3 Media and Entertainment
9.4 Consumer Goods and Retail
9.5 Travel and Hospitality
9.6 Transportation and Logistics
9.7 Manufacturing
9.8 Telecom and IT
9.9 Education
9.10 Healthcare and Life Sciences
9.11 Government
9.12 Other End Users
9.12.1 Real Estate and Construction
9.12.2 Energy and Utilities

10 Global Content Marketing Software Market, By Geography
10.1 Introduction
10.2 North America
10.2.1 US
10.2.2 Canada
10.2.3 Mexico
10.3 Europe
10.3.1 Germany
10.3.2 UK
10.3.3 Italy
10.3.4 France
10.3.5 Spain
10.3.6 Rest of Europe
10.4 Asia Pacific
10.4.1 Japan
10.4.2 China
10.4.3 India
10.4.4 Australia
10.4.5 New Zealand
10.4.6 South Korea
10.4.7 Rest of Asia Pacific
10.5 South America
10.5.1 Argentina
10.5.2 Brazil
10.5.3 Chile
10.5.4 Rest of South America
10.6 Middle East & Africa
10.6.1 Saudi Arabia
10.6.2 UAE
10.6.3 Qatar
10.6.4 South Africa
10.6.5 Rest of Middle East & Africa

11 Key Developments
11.1 Agreements, Partnerships, Collaborations and Joint Ventures
11.2 Acquisitions & Mergers
11.3 New Product Launch
11.4 Expansions
11.5 Other Key Strategies

12 Company Profiling
12.1 Vendasta Technologies, Inc.
12.2 NewsCred, Inc.
12.3 Contently, Inc.
12.4 OneSpot, Inc.
12.5 Sprinklr Inc.
12.6 Scribble Technologies Inc.
12.7 PathFactory Inc.
12.8 Uberflip
12.9 SnapApp, Inc.
12.10 Percolate Industries, Inc.
12.11 Skyword Inc.
12.12 Kenscio Digital Marketing Pvt. Ltd.
12.13 Adobe Inc.
12.14 Salesforce.com, inc.
12.15 Oracle Corporation
12.16 Alma Media Oyj
12.17 DivvyHQ
12.18 Scoop.it Inc.
12.19 BrandMaker GmbH
12.20 Mintent
12.21 Wedia SA
12.22 HubSpot, Inc.
12.23 Annex Publishing & Printing, Inc.

For more information about this report visit https://www.researchandmarkets.com/research/gf5zpf/the_2018_content?w=12

Research and Markets also offers Custom Research services providing focused, comprehensive and tailored research.

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Related Topics: Content Management



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