Local

What is local Search and why is it important for business - ProiDeators

What is local Search and why is it important for business? | ProiDeators

Sharing is caring! Have you ever thought about the difference between organic search and local search? Why local search is important for business. Local search plays a crucial role for any SEO Strategy to target your audience in a specific area, location and nearby place.  This strategy can be implemented by using Google Map or […]

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Digital-Marketing-is-Too-Expensive

5 Business Myths About Digital Marketing: Debunked! – Local SEO Search Inc.

Are you a business owner who is unsure about digital marketing? If you’ve heard some of the statements going around about marketing and small businesses, we don’t blame you. Fortunately, these are myths. Many business owners have misconceptions about digital marketing and what it can do for their business. In this blog post, we will

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SEO for Directory Websites: Name Consistency Theory | Local SEO Guide

SEO for Directory Websites: Name Consistency Theory | Local SEO Guide

TL;DR – Local SEO Guide recently conducted research on three local business Directory websites. Our goal was to find new ways that directory websites could increase rankings and visibility with the traffic generated from user searches for listings in the respective directories. We found that directories that matched their title to the listings’ GBP had

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E-A-T

Why E-A-T Inspires Local Content Creation – BrightLocal

We’ve all educated ourselves on Expertise, Authoritativeness, and Trustworthiness (E-A-T). We’ve all debated whether it’s a ranking factor or if it’s not. And we’ve all struggled to determine whether a client is part of a Your Money or Your Life (YMYL) niche and whether we should pay attention to E-A-T when making content decisions. E-A-T

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Google Trends

5 Data-Driven Ways to Find Blog Topic Ideas for Local Marketers – BrightLocal

In 2021, 51% of local businesses paid for content creation and optimization, which is up from 28% in 2020. Even with an improved design, ranking in the Local Pack is no longer enough—more local businesses want to appear in the organic search results. This is because local search is emerging as a powerful marketing channel

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Greg Gifford

Local Ranking Factors: How and When to Follow the Data for Best Results | Webinar + Q&A

Something we hear a lot from the experts is not to get too hung up on ranking factors. It can be easy to get caught up with research pieces, news, and blogs that regularly discuss their importance. You might find yourself following blindly, but we know this doesn’t need to be the case. That’s why

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Google Events Carousel

Local SEO for Events: What You Need to Know – BrightLocal

Live events give businesses a valuable opportunity to engage with their audience in real life. This kind of interaction makes it easier to understand customer needs, generate leads, and build relationships. Moreover, offline events tend to attract the attention of local media. This can provide even more interest in the business hosting the event. Not

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