Apple: Siri

Report: 65 million US smart speaker owners, smart displays quickly gaining traction

A-Post to Search Engine Land, Amazon, Apple, Apple: Siri, Channel: Mobile Marketing, Google, Google: Google Home /

Two recent reports agree that there are about 65 million smart speaker owners in the United States, with more than 130 million actual devices in use. The two reports come from Voicebot.ai and Edison Research and both extrapolate from survey data. Voicebot says that the average number of smart speakers per user grew from 1.8 in 2018 […]

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Report: Apple buys voice tech platform PullString

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A screenshot from Pullstring’s Converse software. Siri could be getting a boost, following Friday’s report that Apple has acquired voice tech startup PullString. The report by online news publication Axios did not specify deal terms, although it did indicate the price was about $30 million, plus about $10 million in potential earnouts by PullString executives.

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Why one marketer thinks smart speakers have their work cut out for them

A-Post to Search Engine Land, Amazon, Amazon: Amazon Echo, Apple: Siri, Channel: Retail, Google: Google Home /

Voice technology and voice search have, arguably, been adopted faster than any other technology in history. Analyst estimates on smart speaker penetration in the U.S. range from 40 to almost 80 million devices by the end of this year. Despite lots of hype and anticipation, these devices have not emerged yet as a viable marketing

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Report: As Facebook portal goes on sale, smart speaker growth is slowing

Amazon, Amazon: Amazon Echo, Apple: Siri, Facebook: Mobile, Google, Google: Google Home, Mobile Marketing /

Perhaps the novelty is fading. Smart speaker growth had been on a tear, but Consumer Intelligence Research Partners (CIRP) now reports that growth is leveling off. Now 53 million devices. The firm’s latest survey and analysis argues there were 53 million smart speakers in US homes at the end of September. That’s up from 50 million in

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Amazon launches a dozen new devices to put ‘Alexa everywhere’

Amazon, Amazon: Amazon Echo, Apple: Siri, Channel: Mobile Marketing, Google, Mobile Marketing /

At a hardware event yesterday, Amazon introduced a number of updated or new Echo devices and a range of appliances with Alexa integrated. There are three categories of devices now: Echo devices, Echo companion devices and new Alexa-powered smart appliances. The latter include wall clocks, smart plugs, security cameras, an in-car audio device and more.

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iOS 12 release gives users more power, marketers more options

Apple, Apple: iOS, Apple: iPad, Apple: iPhone, Apple: Safari, Apple: Siri, Channel: Mobile Marketing /

On September 17, Apple will release iOS 12, a big update to its mobile operating system that’s packed with a lot of useful user features that are also a boon to marketers. Let’s dig right in. Changes to notifications make it easier for users to opt in — and opt out.The update gives users more

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Who’s really winning the smart speaker market, Amazon or Google?

Alibaba, Amazon, Amazon: Amazon Echo, Apple: Siri, Channel: Mobile Marketing, Google, Google: Google Home, Mobile Marketing /

Earlier this week, Strategy Analytics released its Q2 global smart speaker shipments report. The data showed Amazon still as the global market leader, but with Google gaining, followed by Alibaba, Apple, JD.com and others. That report said there had been just under 12 million units shipped in the quarter and that Amazon maintained a 41

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Report: Google continues to gain global smart speaker share

Amazon, Amazon: Amazon Echo, Apple, Apple: Siri, Channel: Mobile Marketing, Google, Google: Google Home, Mobile Marketing /

Consistent with earlier data, Strategy Analytics reported that Google is gaining global share in the smart speaker market. It’s also reporting that the Chinese market is starting to be dominated by local brands, which is likely to continue. The company said in a press release that while Amazon continues to lead the market, its global

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Apple’s HomePod makes modest gains against Echo, Google Home [Report]

Amazon: Amazon Echo, Apple, Apple: Siri, Channel: Mobile Marketing, Google: Google Home, Mobile Marketing /

Using consumer survey data, Consumer Intelligence Research Partners (CIRP) reported this week that Apple’s HomePod smart speaker made market share gains against rivals Google Home and Amazon Echo. The firm now says that Apple’s device has 6 percent of the US smart speaker market. Echo dominates, with a 70 percent share compared to Google Home’s 24

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Report: Smart speaker ownership driving voice adoption on smartphones

Amazon, Amazon: Amazon Echo, Apple, Apple: Siri, Channel: Mobile Marketing, Google, Google: Android, Google: Google Home, Google: Mobile, Mobile Marketing /

NPR and Edison Research have released a new “smart audio” report. It’s the third installment of research that began in 2017, intended to investigate device adoption and evolving consumer interaction with smart speakers. Extrapolating from a sample of just over 900 respondents, the report asserts that 18 percent of all Americans now own a smart

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