News & Noise

Search Traffic Is Dying—Here’s What You Can Do About It

Search Traffic Is Dying—Here’s What You Can Do About It Did you see Google’s earnings for Q1 2019? I don’t know about you, but my ears pique when Google reports earnings. This quarter, like every quarter before, the lion’s share of revenue came from advertising monies. This time, the numbers are much better than earlier …

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How To Utilize Social Media To Grow Your Small Business

How To Utilize Social Media To Grow Your Small Business We are living in the age of social media. Indeed, it could be argued that sites such as Facebook and Instagram are more influential on the cultural zeitgeist now than even the world’s most respected news stations and platforms. Instead of fighting against the tide, …

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What You Can Learn From Niche Companies Using Social Media

What You Can Learn From Niche Companies Using Social Media Every modern day business understands the value of social media. This is a gigantic platform that can be used to advertise the brand along with products/services as well as demonstrate your authority and engage with your target audience. When used correctly, social media can have …

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4 Ways Marketers Can Use Technology to Increase Their Productivity

4 Ways Marketers Can Use Technology to Increase Their Productivity Good marketing means delivering the right content to the right audience at the right time. Crafting high-quality content doesn’t mean anything if that content doesn’t make it in front of the right eyes on social media or other distribution platforms.  As important as it is …

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Tell Your Friends: How to Boost Ecommerce Word-of-Mouth Marketing

Tell Your Friends: How to Boost Ecommerce Word-of-Mouth Marketing Online shoppers will believe what brands say — to a point. But many people take marketing from ecommerce brands with a grain of salt because they know the goal is to earn their business. There’s a difference between a retailer imploring you to buy their great …

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