Does “search satisfaction” matter more than click-through rate in SEO?
Click-through rate (CTR) has historically been an important factor in gauging the quality of results in information retrieval tasks. In SEO, there has long been a notion that Google uses a metric called Time-To-Long-Click (TTLC), first noted in 2013 by AJ Kohn in this wonderful article. Since then, Google has released several research papers that …
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