Shipping & Fulfillment

9 Tips to Improve the Overall Shipping Experience

There is no shortage of studies that confirm the importance of free shipping. But a comprehensive shipping strategy extends beyond free. It includes other crucial elements that impact conversions and customer satisfaction. I’ll address nine of them in this post. Beyond Free Shipping Shipping cutoff times. Customers want their items as soon as possible. At …

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7 Tried-and-true Free Shipping Promotions to Drive Holiday Sales

A free shipping offer is a powerful ecommerce promotion. It can boost conversion rates and increase average order values. Like other forms of advertising and promotion, free shipping is an expense. A merchant can see the charges from UPS, FedEx, and the United States Postal Service. But, like other forms of advertising and promotion, free …

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6 Holiday Ecommerce Shipping Mistakes to Avoid

Customers expect delivery. For online stores that sell tangible products, order fulfillment is arguably the single most essential task. It is the culmination of marketing, web development, and customer service. For retail ecommerce businesses, providing a customer with a product is the mission. And the worst possible time to mess up that mission could be …

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DHL Executive on International Selling, Logistics

Selling across international borders can provide helpful revenue to merchants. But the complexity of laws, transit times, and delivery cost can be daunting. Dr. Eugene Laney is an authority on cross-border shipping. He’s the head of international government affairs with DHL, the worldwide logistics firm. I recently spoke with Dr. Laney on the obstacles to …

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