For the past 2 years, Hanapin has released a State of Paid Social report. The report establishes benchmarks, identifies trends, and helps marketers around the world understand what’s working and what’s not in the world of paid social marketing. But in order to get this valuable data, we need to hear from you! We need […]
Are you running paid ads on social? Take the State of Paid Social Survey Read More »
The time to vote for the Top 25 Most Influential PPC Experts of 2019 has come again, but this time, we’re shaking things up a bit. This year, we encourage you to vote for anyone that is influential in the online paid advertising industry, whether they are a CEO of a tool provider that’s disrupting
Vote for the 2019 Most Influential PPC Expert [+Some Changes!] Read More »
In our quest of looking for ways to provide more value to the PPC industry, we’ve segmented data collected from our State of PPC Survey and created a new report solely for education marketers! This new report gives you a snapshot of trends and benchmarks in the education marketing industry that will help guide your
New Release! Report on PPC Trends for Education Marketers Read More »
The end of the year is coming up fast and I’m guessing you’re probably in the middle of figuring out next year’s budget. It’s definitely one of your favorite things to do this time of year…right? right??? Yeah, we get it! To help ease the stress of next year’s planning and give you some guidance
Where Marketers Are Spending Their Digital Dollars in 2019 Read More »
This past Wednesday, The Washington Post reported that brand ads were still showing up on polarizing and misleading sites, despite recent efforts to stop it. The article in particular pointed out how cheerful green ads for the Girl Scouts showed up next to content about Muslim invaders and faked mass shootings. Not good. The Survey Takes
Survey: Are you still worried your ads will show up in the wrong places? Read More »
There’s a worry amongst marketers – am I following the right path in my strategy? A new report released by Zazzle Media has revealed that SEO is becoming a key area for the majority of marketers in the UK, with seemingly more prominence given to the sector than ever before. Here’s the top stats from the new report – where does your business fit
The State of SEO survey highlights – SEO enters the mainstream Read More »
The State of PPC is a survey conducted every year by our team at Hanapin Marketing. We collect anonymous, industry-forecasting opinions from marketers in the digital ad space. It serves as a resource, guide, and predictive analysis of the industry’s general attitude, plans, and outlook for the next year. This year, over 400 marketers from
May 3, 2018 The State of PPC Survey ends Friday, May 4th! Every year, Hanapin releases a State of PPC report. The report establishes benchmarks, identifies trends, and helps marketers around the world understand what’s working and what’s not in the paid advertising world. But in order to get this valuable data, we need to
Last Chance! The State of PPC Survey Ends Friday, May 4th Read More »
April 11, 2018 This year is flying by, but GUESS WHAT? The time has come to vote! And I’m not talking about politics – I’m talking about voting for the Top 25 Most Influential PPC Experts of 2018. Are there PPC experts that you love following on Twitter? Or that you never miss a chance
Time to VOTE! 2018 Top 25 Most Influential PPC Experts Read More »
April 3, 2018 Hi PPC Heroes! If you’ve been reading our blog for at least a year, then you know that we put together an annual State of PPC report every Fall. The report establishes benchmarks, identifies trends, and helps marketers around the world understand what’s working and what’s not in PPC. But in order
