“Everything changes and nothing stands still.” In this quote, Heraclitus of Ephesus was referring to life and the fundamental order of the cosmos. But he might as well be referring to Google’s chronic algorithm updates, even if he was a few centuries early. See, Google makes roughly 500 – 600 changes each year. Some are major, […]
Should You Be Worried About The Next Google Algorithm Change? Read More »
For businesses on a tight budget, working on your Facebook organic reach can be tough. One day you’re told that photos should be included in every post and the next, that click-bait headlines work. The issue isn’t that what you’re posting is wrong, it’s that the Facebook News Feed is constantly changing its algorithm and
9 Tips for Organic Growth with the Facebook Algorithm Read More »
No one can argue with the power of mobile-friendly browsing and how it is transforming the web. Statistics show more people skim the web using mobile phones than any other platform. I’ve even used my mobile phone to skim the web when I’m sitting right in front of my PC desktop…LOL. I guess much of
Mobile-Friendly Search Algorithm Change Will Be Bigger than Panda Read More »
422737 / Pixabay Every website owner that is seriously invested in their online property and presence should be aware of the ranking factors Google uses for SEO. As of this writing, Google has updated their algorithm in ways that have caused major changes in ranking. In fact, many sites are still adjusting their strategies. As
What the Google Algorithm Update Means For Your SEO Read More »
Google’s algorithms rely on more than 200 unique signals or “clues” that make it possible to surface what you might be looking for. These signals include things like the specific words that appear on websites, the freshness of content, your region and PageRank. One specific signal of the algorithms is called Penguin, which was first
Google seems to have been rolling out a large search algorithm update starting sometime around Sunday, June 25. Google’s John Mueller said, “We make updates all the time,” when asked specifically about the speculation around a Google update. In my opinion, there was an algorithm update to the Google search rankings over the past few
Google algorithm update may be rolling out since June 25 Read More »
Barry Schwartz Barry Schwartz is Search Engine Land’s News Editor and owns RustyBrick, a NY based web consulting firm. He also runs Search Engine Roundtable, a popular search blog on very advanced SEM topics. Barry can be followed on social media at @rustybrick, +BarrySchwartz and Facebook. For more background information on Barry, see his full bio and
EU fine, Google algorithm changes & local features Read More »
It has been 267 days since the last Panda update. That’s 8 months and 25 days. Where’s My Panda Update? Obviously I’m a bit annoyed that there hasn’t been a Panda update in so long because I have a handful of clients who might (fingers crossed) benefit from having it deployed. They were hit and
