Audience

Google Ads Data Hub testing audience lists for display campaigns, adding new features

Google Ads Data Hub testing audience lists for display campaigns, adding new features – Marketing Land Your privacy means the world to us. We share your personal information only when you give us explicit permission to do so, and confirm we have your permission each time. Learn more by viewing our privacy policy.Ok …

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6 Ways to Keep Your Audience Engaged During These Unprecedented Times

How do you balance business while staying mindful of a crisis? These 6 creative tactics will provide value to your audience and show them you care. By Kelly Forst March 18, 2020 As the COVID-19 pandemic continues, many schools, businesses, and stores have temporarily closed. People around the world are encouraged to stay at home …

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6 Ways to Use Pinterest Quotes to Grow Your Audience

6 Ways to Use Pinterest Quotes to Grow Your Audience

Pinterest quotes are about to become your most-valuable content hack in 2020!  According to Pinterest Trends, there’s been a recent spike in users searching for “change quotes”, “happiness quotes”, “positive quotes”, and “inspirational quotes” to save to their boards. And on-the-pulse brands are taking notice of this trend!  Check out the brands below who are …

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Audience Data Strategy: Most Businesses Unprepared

Audience Data Strategy: Most Businesses Unprepared

Most businesses are trying to develop an overarching strategy for their audience data, but few have managed to actually implement a strategy, according to recent research from Winterberry Group and and the Interactive Advertising Bureau (IAB). The report was based on data from a survey conducted in September and October 2019 among 100 advertisers, marketers, …

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