It happened – Average Position is gone. Caput. Outta here. It was, at its best, a vanity metric and not a reliable indicator of how well your ads were positioned. On a small scale, you could have seventy ads in position one and thirty ads in position five for an Average Position of 2.2. An […]
Soapbox: Why I’m so glad Google ended our relationship with Average Position Read More »
It’s just a truth of life: Not everyone responds positively to the same marketing messages. And not just because your contacts are all individuals with completely different preferences, but because their spending habits and budgets vary as well! Which is why today, we’re sharing a quick and easy way for you to segment your list and target
How to Segment by Average Order Value to Make More Sales Read More »
In advertising, there are several key questions that are always bandied around: how are our ads performing? What’s the ROI like? Are we increasing brand awareness? Marketers using Google Ads have been comfortable responding to these questions, often relying on the ‘average position’ metric but as of 30 September 2019, that metric was fully retired
Google Bids Goodbye to the Average Position Metric Read More »
Things are looking good these days for software industry workers, who are making more than twice the average annual wage of other workers, according to a research report released this week by Software.org: The BSA Foundation. The average annual wage for software jobs in the US was $114,000 in 2019, more than double the $51,960
In early 2019, Google Ads announced that it will be sunsetting the average position metric later this year. At the same time, they launched four new metrics that advertisers could use in its place. Image Source Now, we know that average position will stop being supported in late September 2019. (The most recent target date
Goodbye, Average Position: Everything You Need to Know Read More »
How can anyone not be interested in SEO or how Google search ranks pages? Especially, how can someone working at Google, a company that ranks web pages for a living, not be interested in how it works. But John Mueller from Google said on Twitter “You’re over-estimating the interest of average Googlers in SEO :-).
We knew it was coming. Now we know when. Google announced Monday that it will begin sunsetting the average position metric the week of September 30. Why we should care Google said in February that average position would be phasing out earlier this year. Now, we have about 6 weeks to fully absorb the repercussions
Prepare to say goodbye to average position in Google Ads on September 30 Read More »
PFSweb, Inc. (NASDAQ:PFSW) shares passed above its 200-day moving average during trading on Friday . The stock has a 200-day moving average of $0.00 and traded as high as $3.40. PFSweb shares last traded at $3.40, with a volume of 500 shares trading hands. PFSW has been the subject of a number of research analyst
PFSweb (NASDAQ:PFSW) Shares Cross Above Two Hundred Day Moving Average of $0.00 Read More »
PFSweb, Inc. (NASDAQ:PFSW)’s share price passed above its 200-day moving average during trading on Friday . The stock has a 200-day moving average of $0.00 and traded as high as $3.40. PFSweb shares last traded at $3.40, with a volume of 500 shares. Several research firms have issued reports on PFSW. ValuEngine downgraded Intersect ENT
PFSweb (NASDAQ:PFSW) Stock Price Passes Above 200-Day Moving Average of $0.00 Read More »
Before today’s digital ecosystem, local small businesses had a hard time growing their brand. Word of mouth and traditional advertising was the only way to go. And the high cost of advertising meant they did very little of it. However, a small business can now let everyone (including a global audience) know who and where
The Average Business Gets 59 Actions from Google My Business Listing Read More »
