ClickThrough

Clickthrough Digital launches white label SEO service for resale

[ad_1] Web design and marketing agencies to be offered a white label SEO option. Auckland-based SEO company Clickthrough Digital is launching a white label SEO service targeting agencies in New Zealand, Australia, and the UK. “Providing quality SEO has become too complex for non-specialist agencies to manage,” said Clickthrough Digital’s “chief motivator”, Glen Maguire. Businesses …

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How to Increase Google Search Click-Through Rate for Greater Blog Traffic

[ad_1] Bloggers are trained to create optimized content that will rank them on Google organic search. In particular, they need to rank on any of the top three positions for their target keyword. The most recent study at AWR Cloud reveals that the click-through rates for the first three positions in search engine result pages …

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Google is right; click-through and conversion rates kinda don’t matter

[ad_1] Last month I wrote extensively on the seeming lack of meaningful click-through rates (CTR) growth following the implementation of Google expanded text ads (ETA), despite Google’s own assorted case studies showing meaningfully higher CTR with expanded text ads compared to the previous long-standing text format. As mentioned in my previous post, we’re now on …

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