Collaboration

Greater collaboration between sales and marketing is key to success for B2B companies – Econsultancy

Econsultancy’s new report – Overcoming B2B Digital Marketing Challenges – considers the challenges B2B companies are facing as they transform and drive through an increased focus on digital. It looks at the role digital is playing in how companies reach and engage with their customers to drive a better experience and deliver against business objectives. …

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3 Designer and Developer Collaboration Tips for Smooth-Sailing Website Projects

I’m sure you’ve experienced the challenges that come with disjointed creative and development teams, especially when you are working on redesigning your website. When starting your website project, it is important for your designers and developers to work together and help each other through the process to make the website the best it can be. …

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Council Post: The Push-Pull Relationship Of Sales And Marketing: How To Foster Collaboration

Traditionally, sales and marketing — both important in their own right — have operated as separate silos. Sales is a direct process, requiring one-to-one interaction with customers, whether it’s using email, the phone, in-person meetings or social media. Marketing, on the other hand, drives leads through brand or product awareness with potential customers as a …

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WDS Project Management Incorporates Atlassian Software Development and Collaboration Tools

WebDevStudios (WDS) is excited to announce changes to our project management processes across our company. In an effort to better organize client projects, code repositories and documentation, we are transitioning from Basecamp and Github and streamlining our processes under the Atlassian suite of tools, which includes Jira, Bitbucket and Confluence. This change was no easy …

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Why Collaboration Is the Key to Building Better Products

It’s no secret that working together in a team to achieve one common goal leads to a smoother and faster process. After all, two minds are always better than one, wouldn’t you agree? Just as it sounds, collaboration is a practice that brings together the whole team to achieve a specific goal. Working in a …

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Ecommerce Briefs: Amazon Shipping, Kohl’s Collaboration, Teen Shopping

In “Ecommerce Briefs,” I address news and developments that impact online merchants. In this installment, I’ll report on Amazon’s expansion into shipping and logistics; the success of the returns partnership between Amazon and Kohl’s; and where teenagers like to shop. Amazon Shipping According to TJI Research, Amazon is expanding its shipping and logistics services. With …

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