When was the last time you used a printed flier to make a buying decision? We’ve traded phone books for Google. Or WhitePages.com. Instead of printed invitations we spin up…
Collateral
The true mark of a working sales enablement strategy is a sales force that constantly maintains meaningful conversations with prospects and customers. It doesn’t matter how many documents the sales…
Most firms say they cannot measure the return on investment (ROI) of specific pieces of sales content, according to recent research from Demand Metric and Seismic. The report was based…