When it comes to ROI, nothing beats email marketing. Despite its age, it continues to generate $42 for every $1 you invest and remains the key Read More
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By Kelly Forst December 30, 2020 Need ideas for your lead magnet? Read this post to get 22 of them. If you want to maximize your Read More
Learn how this product owner was able to co-market her products — and the products of other like-minded entrepreneurs — through an AWeber integration. By Kristin Read More
Today’s marketers are faced with a variety of ways to communicate with their audience. The advent of digital marketing has allowed businesses to reach a broader Read More
Major events are closing down due to concerns over COVID-19. Ezra Shaw/Getty Images For the most up-to-date news and information about the coronavirus pandemic, visit the Read More
Your email list is arguably your most important marketing asset. It’s the lifeblood of your marketing program—the cheese to your pizza. Building an engaged email marketing Read More
Learn the 5 essential steps he took to grow his email list and pivot his business to an online format. By Kristin MacLaughlin June 10, 2020 Read More
Have you ever signed up for a webinar like this one and then wondered why you never got any information about how to join the webinar? Read More
Are you yelling into the void with a lackluster list of contacts? It doesn’t matter how fantastic your email marketing strategy and email campaigns are if Read More
At Litmus, we pour a lot of time, love, and energy into making Litmus an exceptional place to work—one that empowers all of us to do Read More