Crises arise when you least expect to face any problem. These situations can rarely be predicted, as well as their effects. However, there is something that can condition the severity of the consequences; the actions that each company implements in response to any adversity. Ideally, these actions should be included in a risk plan and […]
10 marketing actions that will mitigate the adverse effects of a crisis Read More »
With the increased use of social tools for business communications, social media security is more important than ever. While the benefits of social are clear, there are risks to be wary of. According to the latest EY Global Information Security Survey, 59% of organizations had a “material or significant incident” in the past 12 months.
Social Media Security Tips and Tools to Mitigate Risks Read More »
I believe that you can report scraped content in a few places, whether to G’s webspam team, and I believe that there is also a way to report copyright violations (ie scraping your content). Because this scraping is combined with cloaking, they may find it more interesting and also find it perhaps more simple to
Think site security and performance are mutually exclusive? Think again. Having proper protections behind your site not only keeps it secure but also improves its reliability. The more reliable your site, the more your visitors trust you can keep their information secure and the greater their trust in your brand—and your marketing. Organizations across industries
‘Twas the week before the holidays when all through the ‘nets,All the Search practitioners were bustling, executing and optimizing big bets.The campaigns were strategized from past data with care,In hopes that a 15X ROAS soon would be there.All the audiences were curated, segmented, aligned;But what happens post-holiday? It’s back to the grind.Remarketing campaigns are now
Remarketing tactics can mitigate post-holiday waste, here’s how Read More »
