Modeling

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How Data Science and Predictive Modeling Can Scale Your Influencer Efforts

June 5th, 2020 Conference SMW Staff In an industry where there are many points of friction for influencer marketers and algorithms, artificial intelligence, and machine learning solutions seem to penetrate every sector and business category, how can businesses establish strategies to scale ROI? How can they scale the identification of their creator partners? How can …

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Google trends interest in keyword glitter. Optimizing organic reach using interest

Optimizing Organic Reach on F2P Mobile game – Daantje

Imported Published February 16, 2020 2020 started with a novel corona virus outbreak in China and a direct consequence of the overall awareness about this topic has increased the organic reach for F2P mobile games like Plague Inc. like this Verge article reports (https://www.theverge.com/2020/1/27/21083737/plague-inc-developer-coronavirus-outbreak-game-popularity-china). In our highly connected world, the impact of news and trends …

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Search Engine Marketing Call to Action

The Benefits of Position-Based Attribution Modeling: MoreVisibility

The Benefits of Position-Based Attribution Modeling: MoreVisibility Fiorella Öxndal – May 1, 2019 On the path to a conversion, a user may conduct multiple searches and interact with multiple ads from the same advertiser. Google Ads’ attribution models allow the advertiser to control how the “conversion credit” is split amongst the various searched keywords that …

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Blinking eye-on-a-chip used for disease modeling and drug testing — ScienceDaily

People who spend eight or more hours a day staring at a computer screen may notice their eyes becoming tired or dry, and, if those conditions are severe enough, they may eventually develop dry eye disease (DED). DED is a common disease with shockingly few FDA-approved drug options, partially because of the difficulties of modeling …

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Global 3D Mapping and Modeling Market 2019 Current Scenario: Apple, Autodesk, Google, SAAB, Autodesk

Global 3D Mapping and Modeling Market Size, Status and Forecast 2025 is a valuable source of insightful data that will help business strategists. The report covers industry chain analysis, latest market trends & dynamics, and major key players. Additionally, it focuses on these leaders’ size, prices, expansion rate, prices, competition, and value chain analysis. The industry …

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Predictive modeling: What it is and how it can improve your marketing strategy

We live in a world where every blog post click, social media like, and search engine query create just a little more data in a sea that’s quickly rising. According to Domo’s most recent rendition of “Data Never Sleeps,” this much data is created every minute of every day: It’s no wonder that many brands …

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Facebook Stories Format Now Attracts 3 Million Advertisers, Marketers to Bet Big on Predictive Modeling and Segmentation… » Portada

A bi-weekly summary of the most exciting recent news in marketing technology and trends. If you’re trying to keep up, consider this your one-stop shop. Facebook says 3 million advertisers are now using its new Stories format on the Facebook, Messenger and WhatsApp platforms. Some 500 million post Stories daily and the format won the largest portion of year-over-year …

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Content Optimization: Revisiting Topic Modeling, LDA & Our Labs Tool

Posted by randfish Many times as SEOs, we think about the "on-page optimization" process as simply following the best practices for placing our targeted keywords (and possibly, some variations of them) on the page. My previous blog post about Perfecting Keyword Targeting covers this in some detail. But, we also know that search engines aren’t …

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